While 'Shock and Awe' package is sent to prospect prior to the appointment, the case presentation package is handed to them on arrival and it is used as a conversation prop in the meeting. A digital version of case presentation is created for online meetings. All elements of case presentation package are housed in a 6 x 9 clear plastic envelope.
Topics: shock and awe, Implementation, case presentation package
Many people call many things shock and awe. We follow a specific formula we learned from Dan Kennedy which starts with a clear plastic envelope that is home to a pocket folder that houses three print assets in left pocket, one print asset in the middle and seven print assets in the right pocket. This shock and awe can be enhanced by adding an audio CD or a video DVD, a business card or a thin USB drive housing digital assets.
Topics: shock and awe, Dan Kennedy, Implementation
As you know, eLaunchers.com is a Digital Marketer Certified Partner and as DMCP we are able to implement Digital Marketer Follow Up Machine for our clients, where appropriate. As a part of our normal implementation process, we will install all campaigns from Digital Marketer 'Follow Up Machine'. Customizing these campaigns and deploying them for your business is not included in the fix fee implementation. These campaigns will be recommended as appropriate and a copywriter is assigned to write/customize/swipe copy for these campaign.
Topics: Implementation, digital marketer, Infusionsoft
Internal marketing machine is an end to end system for a general practice dentist or a specialist engaged in significant dentistry. It is basically Business Kamasutra campaign that is souped up with behavior based targeting/segmentation and patient education material for each individual ailment/treatment modality.
Three set of ailment/treatment specific content cyclers (prospect cycler, unaccepted treatment cycler and accepted treatment cycler) makes the Internal Marketing Machine unique in the industry. Several dozen web assets, over three dozen print assets and several hundred emails working in a perfect symphony build an absolutely amazing patient experience.
Topics: Implementation, Ultimate Conversion Concepts Platform, Infusionsoft, Internal Marketing Machine
We install and completely customize this campaign for your business as a part of your Ultimate Conversion Concepts Platform implementation. Swipe copy is provided for your reference and if the swipe copy is not appropriate for your business, a copywriter will be recommended to write copy for your campaign. The implementation fee includes complete customization of this campaign, the corresponding funnels, the companion digital downloadable assets and companion print assets.
Topics: Business Kamasutra, Implementation, click funnels, Infusionsoft
Once all the funnels are installed in your account, we will select the appropriate funnels and customize them for your business. Not every funnel is appropriate for every business, but during installation we just install everything we feel is appropriate so we have access to our core engineering as we are working in your account. We have implemented the entire Funnel Blueprint 2.0 infrastructure from Digital Marketer in to our Click Funnels account. We have developed some industry specific funnels built to specifications that we now have in our inventory. We have over 350 funnels in our Click Funnels account and we are constantly studying new funnels published by Russell Brunson. To learn more about Russell's new funnels and join the Funnel University please visit www.myfunneluniversity.com.
Topics: marketing automation, Implementation, click funnels
Orthodontists and General Practice dentists offering orthodontic services will receive turnkey implementation of Infusionsoft campaigns, the corresponding funnels, downloadable digital assets and accompanying print material for a complete, end to end marketing automation system. A special 'ortho' version of shock and awe is also created.
Topics: marketing automation, Implementation, Ultimate Conversion Concepts Platform, Referral Culture, Marketing for Orthodontists
Everyone says that their number one source of growth is referrals, yet they have not built a formal ‘referral culture code’ for their organization. We have heard Dan Kennedy say, if you want them to give you referrals, you need to give them good tools and teach them how to talk about you. When we build your referral culture we will give you everything: Your referral survey, tell-a-friend website, Infusionsoft follow up campaign, friend welcome package and gratitude expression process.
Topics: shock and awe, referrals, Dan Kennedy, Referral Culture
Once the project is accepted and funded, our 'kick off team' will spring in to action. We will create and populate a project and load it up with swipe files, production binders and implementation binders.
All content is stored in cloud and shared with you digitally. You will learn to read on screen and make your annotations on Adobe PDF files using a tool called 'Sticky Notes'. For web and funnels we use a system called 'redpen.io.'
Topics: Implementation, project management, Ultimate Conversion Concepts Platform
Did you know that a business just down the street from yours may be able to help double your profits this year? Or does this sound a little too far-fetched? Maybe. If you operate a retail store that sells tires, and the business down the road is a hair salon, you may have a hard time making this happen. However, loose partnerships between complementary, non-competing businesses can be a financial goldmine when implemented strategically. And your partner may be just steps away!
I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.
