"Marketing is no longer about the stuff you make… it’s about the stories you tell." — Seth Godin
That line usually gets a reaction. Some people lean in right away, while others pause and question it. And I understand why, because the word “story” can feel a little soft if you’re focused on numbers, revenue, and growth. But that’s not what Godin is talking about here. He’s talking about perception, and perception is what drives decisions whether we acknowledge it or not.
Topics: individual conversations, Seth Godin, stronger opportunities, revenue and growth, scanning, comparing
I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.
HILAG INTERNATIONAL
INC. D/B/A eLaunchers.com
13236 EXECUTIVE PARK TERRACE
GERMANTOWN, MD 20874
UNITED STATES
FAX: 301.760.4941
