Blog

Last week we  spoke about automating your system to bring in your Dream 100.

At the recent Power Consulting Live event I attended, our co-hosts Mark Harris and Mike Griffiths went around the room and asked “What are some of the challenges you are facing as a consultant?” Responses included:

 * Too much marketing "noise"...

 * How do I market my expertise?

 * How do I convince prospective clients "...they can't do it themselves?" and...

 * How can I create a lifestyle business that suits my lifestyle?

Welcome back to the last in the series of our continuing week-by-week glance at preparing for a Black Friday promotion.

There are five main web pages that allow you to sell from your website. The five pages you absolutely must have are; a cold page, a warm page, the hot page, an offer page and a home page. With these, your website will convert. We talked about the first three last time, so now we'll discuss Offer and Home Pages.

Offer Pages

The offer page is where you present your offer and give the prospect the opportunity to take up your call to action, whatever that may be. This could mean that they are going to make a purchase, schedule a discovery call or RSVP to an event.

There are five main web pages that allow you to sell from your website. The five pages you absolutely must have are; a cold page, a warm page, the hot page, an offer page and a home page. With these, your website will convert. Let's look at the first three.

Your sales staff carry a heavy load. Every day they prospect to find leads, follow up on leads, score leads, send out emails, log calls, and schedule appointments. They put together sales quotes and proposals, onboard customers, record conversations and notes on prospects, and request approvals – all while staying on top of products, services, and pricing. Most of their tasks don't make them or your business any money. Non-revenue producing activities make the most sense to automate. Automating frees up your sales staff to focus their efforts on doing the things that bring in the most income.

Have you ever had an interaction with a HORRIBLE salesperson? I bet you have. You know, someone who doesn’t know when to stop pushing you into a sale, or being too aggressive, too annoying, too mouthy and just TOO MUCH in general. Meeting someone like that can change your shopping habits! I don’t want you to be like that with your client – that is why I would like to share with you some tips on how to be a good salesperson. Check these out:

Special Update: April 5, 2020

Dear Friends,

March 2020 was like no other March we have ever seen.  The beginning of March was awesome. Everything was on the up.  The stock market was up, revenue was up, profit was up, business was growing & there was prosperity everywhere!  March 2020 took all of that away from us & forcefully dropped us in survival mode.  We had to develop a plan to survive, recover and thrive.

Thankfully, we have a game plan.  In a collection of videos at www.elaunchers.com/sales you will be able to look, study & learn the system that I have been implementing since 1989.  My technology stack of choice has changed over the years but the process and the core philosophy of the system has never changed.

We want to let you know that we are here to help.  If you have already watched the videos on www.elaunchers.com/sales, let us schedule a call to review your prospecting & sales process and how you can systematize it.  (Some of the videos are published on this page too, for your convenience).

Sadly, COVID-19 has turned every business into a telephone-marketing & telephone-sales organization.  Let us share with you what has previously worked for us so you too can survive, recover and thrive into the remainder of the year to come.

Implementing CRM solutions has come a long way since when Personal Computers and MACs first hit the market.  In fact, I'd like to tell you the story about how I learned to love Customer Relationship Management.

Shortly after arriving in America, I went about trying to find a job, earn some money so I could feed myself and my wife.  Needless to say, we came to this great country with nothing in our pockets (well, maybe enough for bus fare).  I tried and tried, and one day, my world changed for the better. At the time, I didn't know by how much.

This is a question you better know the answer to if you ever want to close those leads and convert them into paying customers, clients, or patients. If your leads are alive, dead, or on life support is as critical as it gets when attempting to grow a business. 

Fortunately today thanks to technological advances, the automated world obtains its products through the web, therefore, business or company that does not have a presence or website, simply does not exist. Any business, regardless of its size, can build a strong and reliable presence with a low budget.