Blogs

What the heck is SEO and why is it important to my business?

Posted by eLaunchers on Feb 18, 2020 8:00:00 AM

What is SEO?

SEO or search engine optimization uses a complicated set of processes, steps and rules to rank/index your website in internet search results with Google, Yahoo or Bing.  Over 255 factors are utilized to assess the quality of your web page and the SEO process and algorithms are constantly changing and evolving.

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Topics: content creation, Marketing education, SEO

Holiday Season Advancing – Prepare Today

Posted by eLaunchers on Sep 12, 2019 4:00:00 AM

Holiday Season Advancing – Prepare Today

You know it happens every year. You know you want to be raring to go on time this year. You know last year was a nightmare due to the lack of preparedness. Prepare today for the advancing holiday season to make for better sleeping once Thanksgiving week comes around.

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Topics: data science, concepts and strategy, content creation

The Milk Your Baby Drinks Can Ruin Teeth…And Other Such Dental Disasters

Posted by eLaunchers on Sep 10, 2019 7:59:00 AM

Who’s heart couldn’t melt at the sight of a smiling baby? Their feather-soft skin, tiny feet and hands, and oh, that beautiful smile is enough to make you want to cuddle it all day.  But did you know that feeding your baby can cause brand-new teeth to rot? This type of dental disaster is all too common.

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Topics: concepts and strategy, success, content creation, Continuing Education

Why Some Or Most Attorneys Seldom Retire

Posted by David J Dunworth on Sep 3, 2019 5:47:00 AM

Image Credit: Duhaime Law  http://www.duhaime.org

We received calls from four different attorneys from disparate parts of the country this past month. Actually, one attorney was from British Columbia, Canada. It boiled down to the inability to expect retirement as a reality.

Each in their own way, they told me that they were looking forward. You know, forecasting. And, they realized that although they wanted to retire someday, not one of them thought retirement was unlikely. They wouldn’t be able to accumulate the required wealth they need to do so.  Two were in their third decade of practice, one aged 39, and one just starting out.  They were all small practice attorneys.

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Topics: concepts and strategy, content creation, Financial Education, Marketing education

The Cure for Your Conversion Headaches

Posted by eLaunchers on Aug 15, 2019 4:27:00 AM

I think this next statement is a bit off-putting, but I’m not making fun of it. When I was researching some of the other experts speaking about conversion headaches, the first site to pop up was Harvard Medical School. I learned that there is such an illness known as “conversion headaches (conversion disorder).”

But that’s not at all about what this article is built. Lead conversion is the topic. Removing the roadblocks, constraints, frustration, ambiguity, and headaches that come when your lead to customer conversion isn’t doing well.

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Topics: concepts and strategy, success, content creation, Technology

Top 4 Reasons Your Landing Pages Suck Canal Water

Posted by eLaunchers on Aug 13, 2019 5:31:00 AM

There are all sorts of reasons why prospects don’t convert (we’ll discuss that on Thursday).  However, so as not to write a 1000-page book on the subject,  I’ve narrowed things down to these 4 critical elements to why your landing pages might suck.  Mind you, this is my perspective, and I hold no liability for leaving yours off of the list.

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Topics: digital marketing, how to, concepts and strategy, traffic, content creation

Content Curation is a Stretch

Posted by eLaunchers on Aug 8, 2019 12:59:00 AM

A stretch of your time and content resources that is. Curating content in its many forms is definitely a time saver, especially if you are a small staff (of one?) or you have a heavy content schedule.

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Topics: concepts and strategy, content creation, Marketing education

The Money is in a Clean List

Posted by eLaunchers on Aug 6, 2019 2:23:00 AM

What does every marketing guru, maven, expert, or wannabe expert always say? The money's in the list. That is true, but with some caveats.  The strength of your email list is determined by several factors, including its cleanliness.

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Topics: direct marketing, data science, concepts and strategy, content creation, Magnetic Marketing, Money

2019- My Year Of Independence

Posted by eLaunchers on Jul 6, 2019 7:34:16 PM

Why 2019 Is eLaunchers’ Year Of

Independence and Freedom

 

This July 4th is the celebration of my 20th anniversary of making a life here in this land of the free, home of the brave.  I came to the realization this holiday weekend that I am significantly fortunate to live in the United States, and I am proud to be an American.

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Topics: value added, Business inelligence, elaunchers, customer experience, content creation, No BS, Continuing Education, Financial Education

Marketing is NOT all About the Future

Posted by eLaunchers on Jun 24, 2019 3:09:00 AM

 

Marketing is NOT all About the Future

Yesterday, today and tomorrow.  If you listen to most marketers they will typically speak about the future, but it’s not all about only what’s ahead.  Marketing is about the past, present, and future.  That’s why it’s important to remember that your history matters.  It’s more than just building the next campaign, especially if you convert suspects into prospects, into leads, into customers, clients or patients.

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Topics: data science, traffic, inbound marketing, content creation, Magnetic Marketing, Business Plan, Technology

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

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