Most business owners are obsessed with getting more leads. More clicks. More opt-ins. More names in the database.
But here’s the truth: you don’t have a leads problem. You have a conversion problem.
Because what good are 100 leads if none of them turn into paying clients?
It’s like filling a bucket with holes. You can keep pouring water in, but it will never fill. And until you fix the holes, all the “more leads” in the world won’t save you.