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BRENT’s Head, Heart, Legs & Trunk

Posted by Parthiv Shah on Aug 24, 2021 8:18:00 AM

Moving on from last week’s blog, let me tell you more about BRENT - Business Relationship system for your ENTerprise.

Let’s start with the basics. Entrepreneurs know that the best businesses solve a problem. To make things crystal clear, I’ll describe what BRENT’s head, heart, legs, and trunk tell you about the areas a successful business system follows when applied correctly to problem-solving.  

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Topics: Marketing education, BRENT

You Are NOT an Elephant

Posted by Parthiv Shah on Aug 19, 2021 8:30:00 AM

As a professional entrepreneur, you’ve probably been working very hard for a very long time. It started with your education. Years of schooling. Then you got out into the workplace and realized running a business wasn’t something they had taught you in school - and your education started all over again. But you persevered and established a reputation for doing quality work and offering outstanding customer service. Those things you know how to do, and you do them well.

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Topics: Marketing education, BRENT

How to kickstart your marketing campaign!

Posted by eLaunchers on Aug 10, 2021 8:00:00 AM

Creating and implementing a marketing campaign is not an easy task for a small/medium business. (It is often just as hard for multi-million-dollar companies with many marketing professionals on payroll.) The good news is that everyone is IN THE SAME BOAT!

 

That said, here is a good place for anyone to start.

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Topics: Marketing education, avatar, target marketing

LOOK AT THIS! and Other Ways To Engage an audience

Posted by eLaunchers on Jul 27, 2021 11:37:09 AM

Newsletters are a great way to keep your customers in the loop and engaged with what’s happening in your business. How many newsletters do you think you’ve seen in your lifetime? Quite a few I’d bet! You may have even read one or two without even realizing it. For those exceptional few, a newsletter that the audience doesn’t even recognize as a newsletter is the unicorn every business owner dreams of. For the rest… well – some of them range from engaging to tolerable to just painful. Here are some of the my best tips for your newsletter.

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Topics: elaunchers, Marketing education

“Take chances, make mistakes. That's how you grow.” Mary Tyler Moore.

Posted by eLaunchers on Jul 22, 2021 8:30:00 AM

Would you trust someone if they tell you that they never made a mistake? Me neither. All personal and professional growth is tied to making mistakes, overcoming the consequences, and learning from failure. With that in mind, here are some things to keep in mind to help you learn.

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Topics: Business Growth, Marketing education

Three Tips for Email Marketing

Posted by eLaunchers on Jul 20, 2021 8:00:00 AM

Are you planning to use email campaigns to communicate with your prospects or clients? Here are some quick tips to help you get the best results.

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Topics: Marketing education, avatar, email marketing

Are Your Emails Ending Up Like Processed Lunch Meat?

Posted by eLaunchers on Jul 15, 2021 7:45:00 AM

SPAM!

There is no scarier label for an email marketer to be connected with than SPAM! There are PhDs written on the topic of how not to be associated with spam and how to pass through the countless roadblocks put up by Google, Microsoft, and Yahoo email sorting algorithms. Although so much knowledge on this matter has been accumulated, corporate algorithms continually change, causing problems for marketers all over the world.

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Topics: Marketing education, credibility, email marketing

How Can You Increase Email Engagement?

Posted by eLaunchers on Jul 1, 2021 8:30:00 AM

As we found out in the last two blogs, things are changing in big ways right now! No, seriously - personal privacy is becoming a new industry trend and it's just a matter of time before Google and Microsoft will jump on board with Apple in making our lives (as marketers) miserable. Do you know the best way to thrive in change? You need to fully embrace it. That is why I would like to offer you a shortlist of tips on how to increase your email campaign response rates.

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Topics: Marketing education, target marketing, email marketing

Why Apple Privacy Changes Are A Big Deal - Part 2

Posted by eLaunchers on Jun 29, 2021 8:15:00 AM
Woah Apple, slow down! We just discussed how recent changes in iOS 15 are transforming the advertisement business for big and small players alike and guess what? Apple announced even harsher privacy controls for iPhone user's IP addresses in the email app and a whole new set of privacy-tightening features for iCloud.
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Topics: digital marketer, Marketing education, target marketing

Why The Apple Privacy Changes Are A Big Deal - Part 1

Posted by eLaunchers on Jun 24, 2021 1:48:34 PM
"Apple is a 2 trillion-dollar company that is making it HARDER for advertisers to make money!" Well, that is how tech titan Facebook portrays recent changes in iPhone's iOS 14.5 Privacy update. You might be surprised to hear this news in my blog and are probably thinking "So what?". Let me tell you why privacy changes with iPhone matters for our wallets.
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Topics: Marketing education, target marketing, Facebook

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

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