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Don’t Just Compete LEAD!

Posted by Parthiv Shah on Oct 7, 2024 8:00:00 AM

If you’ve been in business long enough, you know that being seen as the go-to expert in your field can be a game-changer. But here’s the reality: no one is going to hand you that authority. You have to earn it, and one of the best ways to do that is by creating valuable content that showcases your expertise.

Dan Kennedy, a legend in marketing and a mentor to so many of us, always emphasizes the importance of positioning yourself as the authority in your industry. It’s not just about being good at what you do; it’s about making sure everyone else knows it. Writing books and special reports and offering other valuable content can set you apart from the competition, build trust, and attract clients who are eager to work with you because they see you as the expert.

Why Content Establishes Authority

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Topics: special report, stand out, trust factor, Establishes Authority, educating patients, advanced dental care, unique knowledge, authority-makers, business drivers, trust-builders

How To Sell Virtually Anything!

Posted by Parthiv Shah on Jan 22, 2024 8:00:00 AM

I’m a marketing strategist. This means it’s my job to sell, and I’m good at what I do.

What I love most about my job is how I can help a business owner with a great product, a valuable service, or a good idea and connect with those who will benefit most from what they offer.

This connection is a win-win—my favorite type.

My client wins because they are making money. Their patients, clients, or patrons win because they get to enjoy the end result.

One of the masters who’s taught me the most about selling is Dan Kennedy, and today, I’d like to discuss some key advice I’ve learned under his tutelage. With the right strategy, it's possible to sell just about anything, and the advice in this blog will help you determine the right strategy for you.

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Topics: email marketing, marketing strategist, paid advertising, target audience, feeling unfulfilled, opportunity to improve, Time Efficiency, Sell Virtually, great product, special report, an e-book, Utilize social media, text, and mail, making money

 parthiv shah

 

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I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

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