Blog

The purpose of blogging is to help your clients or potential clients solve their problems while connecting them with you/your business, and your community.

 

Why Blog?

Topics: Blog, Marketing education

Topics: Blog, digital marketer, content creation, No BS

Do you want scheduled blog post but do not have enough time to do it? Make your student intern do it. Instead of them just bringing you coffee or making you copies of documents, you can actually utilize them to benefit both you and your intern. Here I will explain simple steps on how to do that.

The fist important step you take is knowing what you will be writing. If you have a student intern they have to be able to know what the topic will cover. They do not have to be an expert at it. Instead, the blog post is their reflection on the topic.

Topics: Blog, internship, inbound marketing

Before you embark on your journey at eLaunchers, I wanted to share my story with you first. Hopefully my experience will help you make the decision to include eLaunchers in your future or at least get a feel for the heart of this company.

Topics: Insider, Blog, copy, elaunchers, internship

Events are key and come in various shapes and sizes. They are a great way to connect with new people, offer lead magnets, and get more customers. They key is knowing HOW to do this when every event is different, when the people who attend the events are different, and when you play various roles at the events.

Topics: Blog, direct marketing, value added, digital marketer, concepts and strategy

Becoming a keynote speaker at events is part of an integral step to grow one's authority. There are many successful business owners who want to expand into the speaking arena but are not able to book speaking gigs. This is because they are not well-positioned as speakers on the internet. Their website does not make them out to be an authority on a specific subject area. This is a big problem.

Topics: Blog, direct marketing, Business Growth

Referrals are a glorious gift to the world of marketing. It requires no extra effort on your part other than ensuring that your customers are having good experience with you. Having a lot of referrals is a really good thing but relying solely on referrals is a dangerous game to play.

Topics: Blog, how to, referrals, Business Growth, Referral Culture

When you want something, the most logical thing to do is pitch yourself. Whether it is to get exposure on a talkshow or be featured in a newspaper article, your first instinct is to tell people why you deserve the spot. The only problem is that there are usually a hundred other people vying for the spot too. How do you stand out when your pitch is just a baby drop in the ocean?

Topics: Blog, digital marketing, direct marketing, Social Media

20 years ago, there was no Snapchat, Instagram, or Facebook. People didn't get their news from Twitter; they got information from nightly talkshows or newspapers. Times are a-changin' and they are a-changin' fast. The key is to ensure that no matter the platform, you are delivering valuable and captivating content. You're moving away from merely generating a list of random people who opt in to something...to creating quality leads using Inbound Marketing concepts.

Topics: Blog, digital marketing, Social Media, traffic

Every person has a book in their heart. When the book comes out, you feel liberated. You don't carry it, it carries you. It is your anthem; it is your message to the world. Your book is everything you want to leave behind. Even if you die, your book will outlive you. If you become famous, your book will become famous with you. If your book becomes famous, so will you. Frankly, I think every business owner should write one.

Topics: Insider, Blog, digital marketing, copy, Business Growth, concepts and strategy, elaunchers