“In the grand game of wealth, the surest bet is on the terrain you know best.” - Warren Buffett
I firmly believe in making money work for you and investing in your future. I know many who’ve increased their wealth through stock market investments, and I know just as many who’ve lost a fortune playing the same game. Most people who dabble in the market will tell you it’s not a haven for your hard-earned cash. And the truly affluent business owners I know didn't amass fortunes from the S&P 500 or by buying TSLA or the QQQs; they invested in the one business that truly matters—their own.
Investing in your own business is a wise move in any market—Bull or Bear. No one knows your business better than you, and strategic decisions can propel your wealth more effectively than most market ventures. Putting money into marketing…investing in research and development, or upgrading your customer experience yields predictable results. And that’s how you keep control in your court. Negative jobs report? That's okay; you know it won't disrupt your daily operations and investments. If something goes wrong in the markets overseas—no worries; your customers, clients, patients, or patrons are still lining up to do business with you.