When I worked as a community TV reporter part of my interview training involved sessions with a very experienced crew member named “Mel”. Mel was a memorable teacher who schooled us on asking open-ended questions that encouraged the interviewees to talk about themselves. Mel told us “everyone has a story, it’s your job to tease it out.” It constantly surprised me to find seemingly ordinary people who had the most interesting or unusual stories.
Topics: Marketing for Orthodontists, marketing for dentists, storytelling
Conversion Campaign Implementation
Orthodontists and General Practice dentists offering orthodontic services will receive turnkey implementation of Infusionsoft campaigns, the corresponding funnels, downloadable digital assets and accompanying print material for a complete, end to end marketing automation system. A special 'ortho' version of shock and awe is also created.
Topics: marketing automation, Implementation, Ultimate Conversion Concepts Platform, Referral Culture, Marketing for Orthodontists