In this day and age, we’re all looking for credible information! So much of the information we consume every day comes from non-credible sources or is from a good source but goes uncredited. For many of your clients, they can easily become frustrated if they cannot verify where you got information from and if it is from a good source. Poor information management can really hurt your business. I worked with a client last year who put information on their website that they did not fact check or cite correctly. As a result, they had clients asking them about the strange information on their website, and ultimately, they lost customers.
Pandemic! Riots! Fear! Panic!
Businesses have been shut down for weeks and millions are out of work...
And still many of my clients are calling me, concerned that people aren't calling them.
“Parthiv, I don't know what to do. My ads aren't working like they used to, my direct mail isn't pulling at the same rate, and people aren't buying from my emails like they used to. What do I do?”
Just the other day one of my clients called me to ask for some help with a marketing problem he was having.
Cavett Roberts, founder of the National Speakers Association, used to say that most people are walking around, umbilical cord in hand looking for a new place to plug it in.
I am sure when you saw the title of this article you immediately thought I was talking about email. After all, I am THE technology guy, right?
1. How many people use Instagram world-wide every month?
If you answered 1 billion - you are correct. For active users in traditional social networking platforms, Instagram comes in second only to Facebook (who own Instagram).
Building a B2C business through Instagram
Jessica just started All Seasons Custom Crossroads Hiking & Rafting Tours a month ago and wants to build her business-to-customer brand awareness through Instagram.