I’m a marketing strategist. This means it’s my job to sell, and I’m good at what I do.
What I love most about my job is how I can help a business owner with a great product, a valuable service, or a good idea and connect with those who will benefit most from what they offer.
This connection is a win-win—my favorite type.
My client wins because they are making money. Their patients, clients, or patrons win because they get to enjoy the end result.
One of the masters who’s taught me the most about selling is Dan Kennedy, and today, I’d like to discuss some key advice I’ve learned under his tutelage. With the right strategy, it's possible to sell just about anything, and the advice in this blog will help you determine the right strategy for you.