This is a true story. In February of 2002, when I left J.M. Perrone, Inc. to start ListLaunchers, we had a prayer ceremony at our new offices just before we actually moved into the office. There, sitting on the floor, in the presence of my family, friends and some business associates, the priest said the following prayer (I still remember every word of it as if it were yesterday):
Topics: small business automation, elaunchers, success
In 2016 eLaunchers.com became Digital Marketer Certified Partner and joined the quest to help digital marketer double the size of 10000 companies.
Digital Marketer has a 73 point check list of things you can do to grow your business. I would like to share this valuable resource with you. Just click on the link below to download the PDF.
Topics: Implementation, digital marketer, customer value optimization, 73 point double your business checklist
Here is the straight talk about Infusionsoft. Infusionsoft is the system of choice at eLaunchers. That’s what we are trained on, that’s what we are staffed for and that’s the playground where we play. Not only has Infusionsoft given us a powerful platform to build our system, it has also given us the mindset, .the choreography and the direction to grow a business.
If your company has over one million dollars in revenue, consider joining Elite Forum a special business growth mastermind where Infusionsoft leadership share how they grew the company from under $100K to over $100M.
Topics: marketing workflow automation, Infusionsoft, elaunchers
Here’s something Ryan Deiss told me to do first!
Ryan said: “Help the client identify ONE THING THAT MATTERS MOST and work on that”
If we can figure out who you are, who you want to serve, how they like to be pleased and what value you actually bring to your clients, we can figure out what is the ONE THING you should do FIRST.
Start with Digital Marketer’s 73 Point Business Building Checklist. This check list has 73 things you can do to accelerate growth in your business. This list is broken into THREE categories.
Topics: digital marketer, elaunchers
Historians say the Kamasutra was composed between 400 BCE and 200 CE. The Kama Sutra is the oldest and most notable of a group of texts known generically as Kama Shastra (Sanskrit: Kāma Śāstra).
In my book, Business Kamasutra: From Persuasion to Pleasure I draw parallels between how humans meet, date & mate and how companies prospect, pitch and close.
When I talk to a new prospect about data science, data intelligence and data driven decision making, they usually don’t understand me. No one wants to have a small talk about big data. Dan Kennedy encouraged me to write a book several years ago, when I attended the TRUST BASED MARKETING event. But no one wanted to read a book called “Don’t Waste Data”.
Topics: marketing automation, Business Kamasutra, Infusionsoft
Shortcomings of Traditional sales funnel: In a traditional sales funnel, you spend money to drive qualified traffic to the top of your sales funnel and prospects ‘drop off’ as you lead them through the qualifying and closing process. The problem is, people don’t always behave in the sequence you plan. Therefore, there is tremendous pressure on your prospect and on your sales force to quickly and efficiently ‘go through your process’ so they can either buy something or leave your ecosystem. This causes loss of valuable data.
Topics: marketing workflow automation, click funnels, elaunchers, Sales
If there are diamonds in your database that can be found, polished & built into a necklace called your customer database, this document will talk about how to transform your existing relationship with customers & patients into an endless source of referrals.
This subject is very close to my heart and I have learned every trick of the trade that I could get my hands on. I am constantly looking for and studying new ways to seek referrals, affiliations and ‘JV’s from noncompeting businesses who call on the
same clients. The concept is actually simple and we all practice it in some way shape or form in our business. We just took the best practices from everywhere and standardized it to create a turnkey system that you can implement in your business.
Topics: Implementation, Referral Culture, elaunchers
Customer Care, Connection, Engagement, Retention, Ascension & Nurture Program
It takes blood, sweat & tears to land a customer. It takes an enormous effort to have someone know, like & trust you. It takes another significant effort to delivery, satisfy, nurture & ascend the client in a significant relationship. And one day, POOF, they are gone!
At eLaunchers.com we create a formal loss prevention program that periodically contacts your customers, makes them feel important, keep track of expectations and perceptions, gently solicits referrals and rewards the client for good behavior.
Topics: customer value optimization, elaunchers, Customer Retention
Here is a turnkey, online-offline marketing program specifically designed for you to reactivate lost opportunities, unconverted leads & past customers. If you have been in business for at least one year, you probably have unconverted leads, lost opportunities & past customers. Reaching out to them with a crazy, hard to say ‘no’ to offer in a well orchestrated campaign can generate measurable & impressive results in 12 to 15 weeks.
Topics: inbound marketing, customer experience, lead generation
Kamasutra is an ancient Indian book, probably the first book ever written on the subject of humanity and relationship management. It talk about how to add pleasure to sex. I took three core concepts from Kamasutra and brought it to business and created a business process automation workflow.
Topics: Business Kamasutra, Implementation, Infusionsoft, elaunchers
I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.
