Blog

Behind the scenes at eLaunchers

Posted by Parthiv Shah on May 23, 2018, 9:31:31 AM

Project Setup & Assignment of Tasks & Deadlines

Once the project is accepted and funded, our 'kick off team' will spring in to action. We will create and populate a project and load it up with swipe files, production binders and implementation binders.

All content is stored in cloud and shared with you digitally. You will learn to read on screen and make your annotations on Adobe PDF files using a tool called 'Sticky Notes'. For web and funnels we use a system called 'redpen.io.'

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Topics: Implementation, project management, Ultimate Conversion Concepts Platform

Profit from your Relationships

Posted by eLaunchers on May 22, 2018, 4:00:00 PM

Did you know that a business just down the street from yours may be able to help double your profits this year? Or does this sound a little too far-fetched? Maybe. If you operate a retail store that sells tires, and the business down the road is a hair salon, you may have a hard time making this happen. However, loose partnerships between complementary, non-competing businesses can be a financial goldmine when implemented strategically. And your partner may be just steps away!

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Topics: Blog, profit, how to

The Everest Consultation Session: Concepts and Strategy

Posted by Parthiv Shah on May 22, 2018, 3:50:02 PM

Concepts and Strategy

The Everest Consultation Session is a time you commit to work ON your business. During the 1000 minute (about sixteen hours) session we will make a game plan to take you from where you are to where you want to be at the end of your next 1000 days. 

We start with a question I learned from coach Dan Sullivan. "If we were having this discussion 3 years from today, and you were looking back over those 3 years, what has to have happened in your life both personally and professionally, for you to feel happy with your progress?”

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Topics: Implementation, Business inelligence, 73 point double your business checklist, concepts and strategy

The Ultimate Web Traffic Platform

Posted by Parthiv Shah on May 22, 2018, 1:07:45 PM

The Ultimate Web Traffic Platform is made up of FOUR key elements.

  1. Ultimate Marketing Practice Dashboard
  2. Ultimate Data Architecture Platform
  3. Ultimate Customer Value Optimization
  4. Ultimate Decision Support System
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Topics: Business Growth, Systems and Processes, Implementation, data science

My FIRST Lesson From Dan Kennedy

Posted by Parthiv Shah on May 22, 2018, 9:53:19 AM

Dreams are made of data! To follow your dreams, study your data!

In the “No BS Direct Marketing” book, (Page 14, Rule Number 4) Dan Kennedy says:

“You need real, hard facts and data to make good, intelligent marketing decisions. Making such decisions based on what you or your employees think is happening, feel, guess, have a sense of, etc. is stupid.

Tracking means accurately collecting all the information you need to determine what advertising is working and what isn’t. Which offer is pulling and which isn’t, what marketing has traction and what doesn’t. Tracking leads to knowing what your return on investment is for each dollar”.

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Topics: Dan Kennedy, data science, Business inelligence

COPY WRITING: Who Should Be Your Scribe?

Posted by Parthiv Shah on May 22, 2018, 9:06:04 AM

You want ROI (Return on Investment)? I don't give you an ROI. I am a systems and process guy. I am a 'technology overhead'. I am a delivery system to deliver your message to your prospect. I automate the process of delivering the right message to the right person at the right time, at scale.

What gives you ROI is the actual message. It is a copywriter's job to articulate your message and deliver your value proposition to your market. It is the copywriter who will give you an ROI on your investment in his fees, my fees and all other marketing expenses. I can not take credit for your growth, nor I can be blamed for the lack of it.

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Topics: copywriting, Social Media, Business Growth, Dan Kennedy, Implementation

Now, it DOES take a village... a message by Dan Kennedy

Posted by Parthiv Shah on May 22, 2018, 8:56:49 AM

 

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Topics: GKIC, Business Growth, Dan Kennedy, Implementation

How to build an unstoppable business

Posted by Parthiv Shah on May 22, 2018, 8:15:34 AM

You come to this page for one reason. You want to grow your business. You have a growing, thriving business and you want to now standardize, systematize and automate your growth. You are here to engineer a business growth engine.

There is no magical formula for business growth, but there is a proven, THREE PART system that can engineer acceleration of growth in your business.

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Topics: marketing workflow automation, Business Growth, Systems and Processes

Why People Buy

Posted by Russell Martino on May 21, 2018, 4:00:00 PM

How can one marketing message be of no interest, while a different message about the same product can be made so interesting, you read every word and take the requested action? The real question is, “What motivates you?” What gets and holds YOUR attention? What makes a product or service so irresistible you want it and you want it now?

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Topics: Blog, direct marketing, profit

What Your Mindset Means for Your Business

Posted by Russell Martino on May 18, 2018, 3:40:00 PM

source: https://www.sideshowtoy.com/collectibles/dc-comics-super-powers-superman-tweeterhead-903305/

When Superman began the story had a problem. Superman was invincible. All powerful. He could not be harmed. Holding readers interest in a Superhero with no weakness, no flaws and no way to be harmed, injured or even threatened was a challenge.Since Superman was guaranteed to win every conflict, every time, no matter what ... it didn't take long for people to get bored and for sales to drop. New episode. Superman wins. The end.

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Topics: Blog, direct marketing

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

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