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Let’s get one thing straight: your Pixel Estate is not some cookie-cutter, generic online website that gets launched and forgotten, doomed to sit idle and collect digital cobwebs. No, this is different. Your Pixel Estate is the cornerstone of your online engagement—an always-on, always-hustling sales system, designed to attract, engage, and convert your ideal prospects, day in and day out.

Imagine this: you’re sitting in your office, waiting for the phones to ring, and there’s nothing but silence. The hum of opportunity that once filled your day has vanished. Prospects aren’t calling, sales are stagnating, and your business feels like it’s grinding to a halt.

The silence is deafening—and deadly.

When your phones stop ringing, your revenue dries up, your momentum fades, and your competitors gain an edge. It’s not just frustrating—it’s a red alert that something is wrong. The good news? This problem is fixable. The bad news? If you don’t take action, it will only get worse.

Let’s break down why your phones might go silent and, more importantly, how to fix it fast.

Why the Silence? Common Culprits

Imagine the steady hum of your business, fueled by phones that never stop ringing. Each call represents a prospect ready to buy, a lead eager to convert, or a customer craving your services. Now imagine the opposite: a deafening silence. No calls, no leads, no business. Which reality do you want to live in? The truth is, the sound of your phone ringing isn’t just noise—it’s the heartbeat of your business, and if it’s not beating, you’re in trouble.

The good news? You have the power to control the flow of incoming calls. With the right strategies, you can create a flood of leads so strong that your phones practically melt under the weight of opportunity. But if you don’t do this right—or worse, ignore it altogether—your business will miss out on leads, revenue, and ultimately, survival.

Targeted Campaigns: Laser-Focused Marketing that DrivesCalls

Any business consultant, marketing agency, business broker, or venture capitalist will tell you that it is vital for a business to have a website. But just like a brick-and-mortar shop front, this digital shopfront of pixels needs to generate sales or it will fail. So how do you build pixel real estate that sells?

I believe that internet is a place, and just like you have a real estate you have in the real word, you have a pixel estate in the internet. That means any business who has any presence, even a small Facebook page, is a pixel investor. If you look at the terminology used in the Internet of Things architecture build out, it all references they are on earth counter parts in real estate. There is a very important place of you in the pixel world which is the path way to your pixel estate. It is called your homepage, but in reality it is a gateway to your pixel estate campus.

Welcome to Part 2 of the types of web pages available In this blog, I will be focusing on Offer Pages and Home Pages. Let’s dig in!

Offer Pages

The offer page is where you present the offer, and allow the prospect to take up the call to action, whatever that may be. This could mean that they are going to make a purchase, schedule a discovery call or RSVP to an event. This is the page where you're going to give them all the reasons that they need to take action right now.

Believe it or not, even though economics is a reasonably new science, the economy has existed since before recorded time.  

People have bartered and traded for as long as humans have been around…

And the whole time the economy has shifted and morphed and changed.  

The people who stayed ahead of the transformations became rich and powerful, and the people who didn’t alter course with the economy ended up broke and at the mercy of others.  

 As a small business owner, you are may already aware of how important it is to have images on your website, social media, or blog. These images represent the product or service you have to offer. Often, first time business owners do not realize how important it is to use professional images or would not know where to get them.

So, here are some tips on how to get started or what you can do to improve your current online presence with images.

When you’re a small business, it feels like there are endless articles and advice columns all about how to market your business but very few tell you what to actually focus on or even just how to start!

Six months into a post Covid world and there’s one thing that we know for sure….

EVERYTHING has changed!

Entrepreneurial businesses are closing in droves.  Millions of people each month are filing for unemployment benefits.  (More than anytime in the history of the program!) 

People are working from home and not going out to shop or for entertainment.