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eLaunchers

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Parthiv Shah is the Founder and President of eLaunchers.com, a locally grown and internationally known digital marketing agency in suburbs of Washington DC. Parthiv is a data scientist, practicing principles of BIG DATA in small business space. Parthiv core competency is market segmentation, list research and data hygiene. eLaunchers.com helps professional practices, specifically dentists, orthodontists, physicians and attorneys stay in touch and follow up with their patients or clients using proven direct response marketing techniques and marketing automation technologies. Over 300 dentists, physicians and other clients from 27 states in USA and over 8 other countries have benefited from working with eLaunchers.com. Parthiv is the author of his International Best Seller book Business Kamasutra, with foreword from Dan Kennedy. which was also re-published as a special edition of Business Kamasutra for Dentists with expert commentary from Dr. Gregory Wych. Parthiv's upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy. Parthiv is a co-author or contributor to six other books and his work routinely appears in various direct response publications including GKIC magazine and Dan Kennedy letter. Parthiv is routinely invited to speak as technology expert at direct marketing conferences and small group mastermind sessions. Parthiv's professional passion is fail safe follow up. Parthiv is the publisher of the Internal Marketing Machine for dentists and orthodontists that facilitates patient education and long term nurture so a dentist can stay in touch with current, past and prospective patients and deliver the right message to the right patient at the right time using email, print and telephone. Internal Marketing Machine is home to over 400 emails, over 60 printed publications and over three dozen web assets all controlled by a data intelligence process that is connected to over a dozen dental practice management systems like Dentrix and Eagle Soft. The patient education content is professionally written by high profile direct response copy writers, clinically curated by successful Dentists and Orthodontists and field tested in the market to have proven track record of success. Principles of Internal Marketing Machine and Fail Safe Follow Up Protocol are taught by several dental practice growth coaches and consultants. Parthiv's personal passion is to help young students fall in love with direct response marketing and acquire hard skills in internet marketing literacy while going through high school and college. Parthiv's learn to earn internship program has taken in over 57 students since 2009. ALL 57 students are either gainfully employed in their chosen field of studies or are still in college, learning what they love to learn. The learn to earn internship framework has also been offered as a returnship for stay at home moms and returning war veterans who want to re-enter the American workforce. Over fifteen stay at home moms and US Military veterans have benefited from this program. Parthiv has contributed over $250,000 in paid internship stipends and intern wages not counting the thousands of hours priceless hours spent by himself and eLaunchers staff who take the young students under their wings and make them marketable. Internship at eLaunchers only starts, it never ends. If any of Parthiv's intern fails to get a job, Parthiv will take them back and re-train them. eLaunchers.com was named Small Business of The Year in 2016 and Parthiv was inducted in GKIC direct response hall of fame in 2017. While Parthiv got his MBA in 1994, he has been a life long student of direct response marketing, marketing automation principles, database marketing, data intelligence and technologies that facilitate marketing. Parthiv has a desire to some day join a doctoral program and do a desertion paper on the subject of pixel estate. Parthiv believes that the internet is a SPACE that is as real as REAL ESTATE, and that makes every business owner who has any presence on the internet a pixel estate investor. Like real estate, your pixel estate has your campus with specific PLACE for every pixel structure. Your pixel estate is blueprinted by systems architects, your pixel assets are built by skilled developers. A very special place called home page is the gateway to your campus on pixel estate. This theorizes that every business with even the most modest presence on the web a pixel estate investor. Modern history has shown that companies who have higher investment in their pixel estate portfolio compared to their real estate portfolio have out performed their rivals by land slide. Parthiv is working with his guide Dr. Stephen Roulac on developing an algorithm and comparison model that will help business owners decide what their pixel estate portfolio could be. Parthiv believes that your pixel estate portfolio is part of a comprehensive marketing portfolio that is made of pixel estate, paper estate, people estate and data estate. Parthiv's origins in to direct marketing come from his direct mail background. Parthiv has worked for over 10000 direct mail marketing projects and mailed over a billion (with a B), over a billion pieces of direct mail. Parthiv is a GKIC Certified Magnetic Marketing Advisor (2010), Infusionsoft Certified Partner (2011), Digital Marketer Certified Partner (2014), Click Funnels Certified Partner (2015) and Hubspot Certified Partner (2017). In addition, Parthiv is trained on Salesforce.com, ZOHO, Microsoft Dynamics and six other cloud based and desktop CRM systems. While the company was born in 2002, Parthiv only began working with Dentists and orthodontists since 2010. Parthiv is a veteran from Indian Air Force, member of Lions Club, a Leadership Montgomery Core Program graduate (class of 2016) and a proud dad of an Eagle Scout. Parthiv lives with his wife Dipali Shah and his parents in Maryland. Their son Rahul Shah is a student at Rochester Institute of Technology and a recipient of prestigious Presidential Scholarship at RIT. Rahul is studying for a Bachelors degree in Human Centered Technology with concentration in Learning Systems and Accessibility with emersion in American Sign Language. Upon graduation, Rahul wants to contribute his talents to the field of distance learning and computer assisted learning for hearing impaired students.
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Recent Posts

New Rules of Marketing with Social Media

Posted by eLaunchers on Feb 1, 2013 10:36:08 AM

When people first started using the internet, they could not be very far from a computer and a phone line. Now they are able to access the internet using tablets and smartphones. These mobile devices are changing the way that people use computers.

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Topics: Blog

The Future of Facebook and Marketing

Posted by eLaunchers on Jan 31, 2013 10:34:02 AM

There is one certainty that can be written about technology. It will change. The way that people use technology in the future will be different from how it is used now. Facebook is a great example of the change. It has only been around for less than ten years and in that time has attracted hundreds of millions of members. The Facebook that we see today is very different from the Facebook that was launched in 2004. The way that people use it has changed as well. Many people wonder what Facebook will look like in the future. It may be hard to predict, but there are some things to look forward to.

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Topics: Blog

The Importance of Web Design for Marketing

Posted by eLaunchers on Jan 31, 2013 10:31:21 AM

 

The way that your website is designed has never been more important.  If you want to attract visitors to your website, it has to be designed to attract them.  Search engines are one of the keys to marketing a website.  The easier the website is to find, the more likely people will visit it.  Google and other search engines have made some recent changes that make the web design process even more important.

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Topics: Blog

Twitter’s Vine Application Could Help Businesses with Marketing

Posted by eLaunchers on Jan 30, 2013 10:29:29 AM

The idea of Twitter might be thought of as a marketer’s dream.  You deliver messages on Twitter in short burst of information.  This has been the goal of commercials for a long time.  It is only natural that people turned to Twitter for marketing purposes.  Now Twitter has added an application called Vine.  This application will allow the Twitter users to send short (6 second) videos in addition to the traditional 140 character text messages.

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Topics: Blog

Who Will Benefit From Social Media Marketing

Posted by eLaunchers on Jan 30, 2013 10:23:59 AM

For the most recent Super Bowl, advertisers ponied up about $4 million for each advertising spot.  They do this because the audience that the Super Bowl reaches is so large.  Over 100 million Americans tune in to the Super Bowl every year.  The audience around the rest of the world raises viewership even higher.  The huge numbers of people are why advertisers are willing to pay so much.

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Topics: Blog

Tips For Choosing the Best Website Development Company

Posted by eLaunchers on Jan 29, 2013 10:05:19 AM

 

In my line of work I spend a lot of time consulting with small and medium business owners.  One of the most common topics of conversation I run across is disappointment in website development and performance.  This can be particularly disappointing since this is typically an area where a substantial financial investment is made.

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How Automated Marketing Systems Like Infusionsoft Can Help Drive

Posted by eLaunchers on Jan 7, 2013 10:18:08 AM

Revenue
Whether you are new to e-commerce and looking to develop your first website, or if you are an established internet presence looking to increase sales, an Automated Marketing System may be for you.

What do Automated Marketing Systems do?

Automated Marketing Systems, like Infusionsoft, can help you organize, streamline, and automate your online marketing campaigns, offering all-in-one solutions for your business. This frees up more time for you to run your business, instead of dealing with mundane, repetitive tasks. Here’s some examples of what this type of software can accomplish:

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Topics: Blog

Why smart business owners are using Wordpress

Posted by eLaunchers on Jan 7, 2013 10:11:31 AM

If you are a business owner, there is one concern that rates above all others: the bottom line. This is no exception when moving your business into the online realm. That’s why so many business owners are turning to Wordpress for their online business needs.

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Topics: Blog

Is your website “social”

Posted by eLaunchers on Jan 7, 2013 10:02:11 AM

Social Media is quickly beginning to dominate the internet landscape. A Pew Internet survey found that 65 percent of Internet users in the U.S. used social networking sites, up from 61 percent the previous year, and that the majority use these sites at least once per day. If your website is not plugged into social media, you will be missing out on the lion’s share of your potential visitors. So, how do you determine if your website is “social”? Ask yourself the following questions.

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Topics: Blog

What is a Content Management System and what Business Problems it solves?

Posted by eLaunchers on Jan 7, 2013 5:18:39 AM

Making a website can be a complicated and laborious task if you do not have the right tools. In the past there were essential tools that allow publishers to generate a page, which evolved to incorporate the control of the structure of the Web and other features, but generally were focused more on building and maintenance. In recent years with the development of Content management system, you do not require that many tools and it will let you create and maintain a website with ease, taking care of the most tedious task of the web administrators.

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Topics: Blog

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

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