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Parthiv Shah

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Parthiv Shah is the Founder and President of eLaunchers.com, a locally grown and internationally known digital marketing agency in suburbs of Washington DC. Parthiv is a data scientist, practicing principles of BIG DATA in small business space. Parthiv core competency is market segmentation, list research and data hygiene. eLaunchers.com helps professional practices, specifically dentists, orthodontists, physicians and attorneys stay in touch and follow up with their patients or clients using proven direct response marketing techniques and marketing automation technologies. Over 300 dentists, physicians and other clients from 27 states in USA and over 8 other countries have benefited from working with eLaunchers.com. Parthiv is the author of his International Best Seller book Business Kamasutra, with foreword from Dan Kennedy. which was also re-published as a special edition of Business Kamasutra for Dentists with expert commentary from Dr. Gregory Wych. Parthiv's upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy. Parthiv is a co-author or contributor to six other books and his work routinely appears in various direct response publications including GKIC magazine and Dan Kennedy letter. Parthiv is routinely invited to speak as technology expert at direct marketing conferences and small group mastermind sessions. Parthiv's professional passion is fail safe follow up. Parthiv is the publisher of the Internal Marketing Machine for dentists and orthodontists that facilitates patient education and long term nurture so a dentist can stay in touch with current, past and prospective patients and deliver the right message to the right patient at the right time using email, print and telephone. Internal Marketing Machine is home to over 400 emails, over 60 printed publications and over three dozen web assets all controlled by a data intelligence process that is connected to over a dozen dental practice management systems like Dentrix and Eagle Soft. The patient education content is professionally written by high profile direct response copy writers, clinically curated by successful Dentists and Orthodontists and field tested in the market to have proven track record of success. Principles of Internal Marketing Machine and Fail Safe Follow Up Protocol are taught by several dental practice growth coaches and consultants. Parthiv's personal passion is to help young students fall in love with direct response marketing and acquire hard skills in internet marketing literacy while going through high school and college. Parthiv's learn to earn internship program has taken in over 57 students since 2009. ALL 57 students are either gainfully employed in their chosen field of studies or are still in college, learning what they love to learn. The learn to earn internship framework has also been offered as a returnship for stay at home moms and returning war veterans who want to re-enter the American workforce. Over fifteen stay at home moms and US Military veterans have benefited from this program. Parthiv has contributed over $250,000 in paid internship stipends and intern wages not counting the thousands of hours priceless hours spent by himself and eLaunchers staff who take the young students under their wings and make them marketable. Internship at eLaunchers only starts, it never ends. If any of Parthiv's intern fails to get a job, Parthiv will take them back and re-train them. eLaunchers.com was named Small Business of The Year in 2016 and Parthiv was inducted in GKIC direct response hall of fame in 2017. While Parthiv got his MBA in 1994, he has been a life long student of direct response marketing, marketing automation principles, database marketing, data intelligence and technologies that facilitate marketing. Parthiv has a desire to some day join a doctoral program and do a desertion paper on the subject of pixel estate. Parthiv believes that the internet is a SPACE that is as real as REAL ESTATE, and that makes every business owner who has any presence on the internet a pixel estate investor. Like real estate, your pixel estate has your campus with specific PLACE for every pixel structure. Your pixel estate is blueprinted by systems architects, your pixel assets are built by skilled developers. A very special place called home page is the gateway to your campus on pixel estate. This theorizes that every business with even the most modest presence on the web a pixel estate investor. Modern history has shown that companies who have higher investment in their pixel estate portfolio compared to their real estate portfolio have out performed their rivals by land slide. Parthiv is working with his guide Dr. Stephen Roulac on developing an algorithm and comparison model that will help business owners decide what their pixel estate portfolio could be. Parthiv believes that your pixel estate portfolio is part of a comprehensive marketing portfolio that is made of pixel estate, paper estate, people estate and data estate. Parthiv's origins in to direct marketing come from his direct mail background. Parthiv has worked for over 10000 direct mail marketing projects and mailed over a billion (with a B), over a billion pieces of direct mail. Parthiv is a GKIC Certified Magnetic Marketing Advisor (2010), Infusionsoft Certified Partner (2011), Digital Marketer Certified Partner (2014), Click Funnels Certified Partner (2015) and Hubspot Certified Partner (2017). In addition, Parthiv is trained on Salesforce.com, ZOHO, Microsoft Dynamics and six other cloud based and desktop CRM systems. While the company was born in 2002, Parthiv only began working with Dentists and orthodontists since 2010. Parthiv is a veteran from Indian Air Force, member of Lions Club, a Leadership Montgomery Core Program graduate (class of 2016) and a proud dad of an Eagle Scout. Parthiv lives with his wife Dipali Shah and his parents in Maryland. Their son Rahul Shah is a student at Rochester Institute of Technology and a recipient of prestigious Presidential Scholarship at RIT. Rahul is studying for a Bachelors degree in Human Centered Technology with concentration in Learning Systems and Accessibility with emersion in American Sign Language. Upon graduation, Rahul wants to contribute his talents to the field of distance learning and computer assisted learning for hearing impaired students.
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Recent Posts

Achieve Explosive Growth in Your Practice with Dr. Carlo Biasucci’s Proven Techniques

Posted by Parthiv Shah on Jan 6, 2025 8:00:00 AM

Exclusive Content for Dental Professionals….

Dear Friend,

Imagine waking up every morning with a sense of excitement, knowing that your dental practice is not just surviving but thriving beyond your wildest dreams. Picture having the freedom to enjoy your personal life while your practice continues to grow exponentially. Sounds incredible, right? This isn’t just a fantasy—it can be your reality, and I’m here to show you how.

Join Us for a FREE 4-Hour Master Class Featuring Dr. Carlo Biasucci!

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Topics: implement strategies, Implant Marketing System, Explosive Growth, grow exponentially, Personal Freedom, Multi-Specialty Practice, Marketing Planning Workbooks, Traditional marketing, deliver real

What Happens When Your Phones Go Silent (And How to Fix It Fast)

Posted by Parthiv Shah on Dec 25, 2024 8:00:00 AM

Imagine this: you’re sitting in your office, waiting for the phones to ring, and there’s nothing but silence. The hum of opportunity that once filled your day has vanished. Prospects aren’t calling, sales are stagnating, and your business feels like it’s grinding to a halt.

The silence is deafening—and deadly.

When your phones stop ringing, your revenue dries up, your momentum fades, and your competitors gain an edge. It’s not just frustrating—it’s a red alert that something is wrong. The good news? This problem is fixable. The bad news? If you don’t take action, it will only get worse.

Let’s break down why your phones might go silent and, more importantly, how to fix it fast.

Why the Silence? Common Culprits

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Topics: pixel estate,, marketing strategy, Ineffective Marketing, Competition, Adjust Continuously

The Psychology of a Phone Call Building Trust and Confidence in Seconds

Posted by Parthiv Shah on Dec 23, 2024 8:00:00 AM

Every phone call is an opportunity—a make-or-break moment that determines whether a prospect chooses to trust you, do business with you, and become a lifelong customer. And it all happens within seconds. How you answer, the tone of your voice, and the words you use can either build trust and confidence or send your prospect running to the competition.

Let me be clear: answering the phone is not just about picking it up. It’s about creating an emotional connection that reassures the caller they’ve made the right choice. Fail to do this, and you risk losing more than just the call—you lose the opportunity to create a relationship, earn trust, and grow your business.

The Secret Sauce of Successful Phone Calls

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Topics: Active Listening, Building Trust, Empathy, Foundation of Trust, Buying Decisions, emotional response, Brighter Future, profit engine

The Cost of a Missed Call

Posted by Parthiv Shah on Dec 18, 2024 8:00:00 AM

Picture this: the phone rings. On the other end, a potential client is ready to book your services, eager to learn more, or prepared to make a purchase. But no one answers. That brief moment of silence doesn’t just cost you a call—it could cost you hundreds, thousands, or even millions in future revenue.

This is the harsh reality: every missed call represents a lost opportunity. When you fail to answer, you’re not just leaving money on the table—you’re handing it to your competitors. The stakes are higher than ever, and in today’s fast-paced, hyper-competitive marketplace, every ring matters.

The Financial Fallout of Missed Calls

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Topics: growth opportunities, potential client, hyper-competitive marketplace, Lost Trust, Lost Business, confidence and empathy

Make Your Phones Ring Off the Hook

Posted by Parthiv Shah on Dec 16, 2024 8:00:00 AM

Imagine the steady hum of your business, fueled by phones that never stop ringing. Each call represents a prospect ready to buy, a lead eager to convert, or a customer craving your services. Now imagine the opposite: a deafening silence. No calls, no leads, no business. Which reality do you want to live in? The truth is, the sound of your phone ringing isn’t just noise—it’s the heartbeat of your business, and if it’s not beating, you’re in trouble.

The good news? You have the power to control the flow of incoming calls. With the right strategies, you can create a flood of leads so strong that your phones practically melt under the weight of opportunity. But if you don’t do this right—or worse, ignore it altogether—your business will miss out on leads, revenue, and ultimately, survival.

Targeted Campaigns: Laser-Focused Marketing that DrivesCalls

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Topics: pixel estate,, Targeted Campaigns, customer craving, Digital Powerhouse, business grow

How a Disconnected Team Can Cost You Big

Posted by Parthiv Shah on Dec 11, 2024 8:00:00 AM

Imagine this: A prospect calls your business, eager to buy, but the person answering the phone stumbles, provides vague answers, or worse, transfers them to someone else who’s equally unprepared. What happens next? That caller hangs up, frustration builds, and your competitor gains a new customer.

The truth is, every member of your team who answers the phone becomes the face of your business. If they’re unprepared, uninformed, or inconsistent, it reflects poorly on your entire operation. On the flip side, when your team is aligned and trained, every call becomes a chance to impress, build trust, and drive revenue.

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Topics: drive growth, unprepared, uninformed, aligned and trained, build trust, Create and Stick, Teamwide Standards, Improve Continuously

From Caller to Brand Advocate How To Create Memorable Phone Experiences

Posted by Parthiv Shah on Dec 9, 2024 8:00:00 AM

Every time your phone rings, you’re creating an impression, setting expectations, and, if done right, forging a connection that can turn a first-time caller into a lifelong advocate for your brand. Unfortunately, most businesses miss the mark. They stumble at the simplest interaction, leaving callers feeling frustrated, undervalued, or outright ignored.

What happens next? Those missed opportunities walk straight to your competitors. Worse, they might share their bad experience, eroding your reputation faster than you realize. But here’s the flip side: 

when you provide an exceptional phone experience, you don’t justwin a customer—you create a raving fan who sings your praises far and wide.

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Topics: creating an impression, setting expectations, Personalizing the Interaction, Be Proactive, professionalism and reliability, Brand Advocacy, social media post

Automating Success How Technology Can Help Manage Your Phone Traffic

Posted by Parthiv Shah on Dec 4, 2024 8:00:00 AM

Picture this: the phone rings, and no one answers. A potential customer, brimming with interest, moves on to the next business in line. It’s not just a missed call; it’s a missed opportunity, and every missed opportunity costs you money. The good news? Technology can ensure this never happens again.

In today’s fast-paced world, automation tools like call tracking, virtual receptionists, and CRM integrations are not just luxuries—they’re necessities. These tools don’t just help you manage your phone traffic; they elevate your business by ensuring every call is answered, every lead is nurtured, and every dollar spent on marketing delivers a return.

Why Missing a Call Is Costlier Than You Think

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Topics: loyal customers, Automating Success, Phone Traffic, virtual receptionists, CRM Integrations, builds trust

Answering the Call Why the First Impression on the Phone Defines Your Brand

Posted by Parthiv Shah on Dec 2, 2024 8:00:00 AM

Every ring of your phone is an opportunity. It’s the moment where curiosity turns into connection, and where a potential customer decides whether to trust you—or call your competitor. How you answer that call can set the stage for a long-term relationship, or it can slam the door shut before the conversation even begins.

Think about it: When was the last time you called a business and were greeted with an unfriendly tone, an unhelpful response, or worse—a voicemail that went unanswered? How did it make you feel? Chances are, you didn’t stick around long enough to give them your money.

The truth is, the way you answer your phone defines your brand. It tells your prospects everything they need to know about your professionalism, your reliability, and how much you value their time. If you get it right, you can build trust and confidence within seconds. Get it wrong, and you’ve lost not just a customer, but potentially everyone they might have referred to you.

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Topics: opportunity, Scripting Your Success, Warm Greeting, Provide Reassurance, Active Listening, Handling Objections, Tone Matters, welcoming experience, scripts and training

STOP LOSING LEADS

Posted by Parthiv Shah on Nov 27, 2024 8:00:00 AM

People show up at your digital doorstep every day. They browse, click, and maybe sign up for your freebie. But here’s the thing: a click or a quick visit doesn’t make a customer. What makes a customer is a guided journey, a clear path that leads them step-by-step from curiosity to commitment. And that’s what a well-built marketing funnel is all about.

A funnel isn’t just a series of emails or a one-and-done campaign. It’s a system designed to meet your prospects where they’re at, understanding their needs at each stage.

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Topics: digital doorstep, step-by-step, multimedia, personal roadmap, building connection, automation strategy

 parthiv shah

 

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