Parthiv Shah
Parthiv Shah is the Founder and President of eLaunchers.com, a locally grown and internationally known digital marketing agency in suburbs of Washington DC. Parthiv is a data scientist, practicing principles of BIG DATA in small business space. Parthiv core competency is market segmentation, list research and data hygiene.
eLaunchers.com helps professional practices, specifically dentists, orthodontists, physicians and attorneys stay in touch and follow up with their patients or clients using proven direct response marketing techniques and marketing automation technologies.
Over 300 dentists, physicians and other clients from 27 states in USA and over 8 other countries have benefited from working with eLaunchers.com.
Parthiv is the author of his International Best Seller book Business Kamasutra, with foreword from Dan Kennedy. which was also re-published as a special edition of Business Kamasutra for Dentists with expert commentary from Dr. Gregory Wych.
Parthiv's upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy. Parthiv is a co-author or contributor to six other books and his work routinely appears in various direct response publications including GKIC magazine and Dan Kennedy letter.
Parthiv is routinely invited to speak as technology expert at direct marketing conferences and small group mastermind sessions.
Parthiv's professional passion is fail safe follow up. Parthiv is the publisher of the Internal Marketing Machine for dentists and orthodontists that facilitates patient education and long term nurture so a dentist can stay in touch with current, past and prospective patients and deliver the right message to the right patient at the right time using email, print and telephone. Internal Marketing Machine is home to over 400 emails, over 60 printed publications and over three dozen web assets all controlled by a data intelligence process that is connected to over a dozen dental practice management systems like Dentrix and Eagle Soft. The patient education content is professionally written by high profile direct response copy writers, clinically curated by successful Dentists and Orthodontists and field tested in the market to have proven track record of success. Principles of Internal Marketing Machine and Fail Safe Follow Up Protocol are taught by several dental practice growth coaches and consultants.
Parthiv's personal passion is to help young students fall in love with direct response marketing and acquire hard skills in internet marketing literacy while going through high school and college. Parthiv's learn to earn internship program has taken in over 57 students since 2009. ALL 57 students are either gainfully employed in their chosen field of studies or are still in college, learning what they love to learn. The learn to earn internship framework has also been offered as a returnship for stay at home moms and returning war veterans who want to re-enter the American workforce. Over fifteen stay at home moms and US Military veterans have benefited from this program. Parthiv has contributed over $250,000 in paid internship stipends and intern wages not counting the thousands of hours priceless hours spent by himself and eLaunchers staff who take the young students under their wings and make them marketable.
Internship at eLaunchers only starts, it never ends. If any of Parthiv's intern fails to get a job, Parthiv will take them back and re-train them.
eLaunchers.com was named Small Business of The Year in 2016 and Parthiv was inducted in GKIC direct response hall of fame in 2017.
While Parthiv got his MBA in 1994, he has been a life long student of direct response marketing, marketing automation principles, database marketing, data intelligence and technologies that facilitate marketing. Parthiv has a desire to some day join a doctoral program and do a desertion paper on the subject of pixel estate. Parthiv believes that the internet is a SPACE that is as real as REAL ESTATE, and that makes every business owner who has any presence on the internet a pixel estate investor. Like real estate, your pixel estate has your campus with specific PLACE for every pixel structure. Your pixel estate is blueprinted by systems architects, your pixel assets are built by skilled developers. A very special place called home page is the gateway to your campus on pixel estate. This theorizes that every business with even the most modest presence on the web a pixel estate investor. Modern history has shown that companies who have higher investment in their pixel estate portfolio compared to their real estate portfolio have out performed their rivals by land slide. Parthiv is working with his guide Dr. Stephen Roulac on developing an algorithm and comparison model that will help business owners decide what their pixel estate portfolio could be. Parthiv believes that your pixel estate portfolio is part of a comprehensive marketing portfolio that is made of pixel estate, paper estate, people estate and data estate.
Parthiv's origins in to direct marketing come from his direct mail background. Parthiv has worked for over 10000 direct mail marketing projects and mailed over a billion (with a B), over a billion pieces of direct mail.
Parthiv is a GKIC Certified Magnetic Marketing Advisor (2010), Infusionsoft Certified Partner (2011), Digital Marketer Certified Partner (2014), Click Funnels Certified Partner (2015) and Hubspot Certified Partner (2017). In addition, Parthiv is trained on Salesforce.com, ZOHO, Microsoft Dynamics and six other cloud based and desktop CRM systems.
While the company was born in 2002, Parthiv only began working with Dentists and orthodontists since 2010.
Parthiv is a veteran from Indian Air Force, member of Lions Club, a Leadership Montgomery Core Program graduate (class of 2016) and a proud dad of an Eagle Scout.
Parthiv lives with his wife Dipali Shah and his parents in Maryland. Their son Rahul Shah is a student at Rochester Institute of Technology and a recipient of prestigious Presidential Scholarship at RIT. Rahul is studying for a Bachelors degree in Human Centered Technology with concentration in Learning Systems and Accessibility with emersion in American Sign Language. Upon graduation, Rahul wants to contribute his talents to the field of distance learning and computer assisted learning for hearing impaired students.
You’ve spent years building a career, earning trust, and creating results. You’ve helped people. You’ve learned lessons the hard way. You’ve developed systems that work and ideas that make a difference.
But how much of what you’ve learned will live on?
And just as important, how much of it could be working for you right now?
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Topics:
Building Trust,
Shock and Awe Book,
Direct Response Book,
signature approach,
legacy grows,
trusted guide
Every professional knows that the hardest part of growing a business isn’t doing the work. It’s starting the conversation.
Getting in front of the right people is tough. Everyone is busy, guarded, and constantly distracted. You can send an email, make a call, or buy an ad, but most of the time, it disappears before anyone even sees your name.
That’s why I love books.
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Topics:
conversations,
new market,
Shock and Awe Book,
authority spreads,
Ask Book,
financial advisor,
growing a business
There’s a phrase that has quietly strangled more businesses than any recession, competitor, or economic collapse ever could. Seven little words. Spoken calmly, like they’re perfectly reasonable.
“We’ve always done it this way.”
On the surface, it sounds safe. Responsible. Loyal to what’s worked. But behind that sentence, there’s something far more dangerous than risk. There’s complacency.
Complacency is how businesses die.
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Topics:
NEXT 100K Blueprint,
The Math of Success,
sounds safe,
Growth stalls,
Technology leaps forward,
More aggressive
If you’ve been in business long enough, you’ve been burned.
- The “can’t-miss” campaign that flopped.
- The expensive consultant who vanished after cashing the check.
- The software that promised miracles and delivered migraines.
Every business owner has scars like these, and they run deep. So now, when someone says, “It’s time to invest in marketing,” you flinch. You hesitate. You say, “We’ve tried that before.”
And just like that… you stop moving.
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Topics:
handle growth,
NEXT100K Blueprint,
invest in marketing,
delivered migraines,
most expensive decision,
structured system
No one talks about this fear out loud. But it’s real. And it’s heavier than most people admit. It’s the fear that if you scale… if you systemize… if you make your business bigger and more efficient and less dependent on you, you’ll lose the very thing that made people love it in the first place.
That if you remove yourself from the center, the heart will go with you. That your brand will become sterile. Generic. Soulless. So you resist. You cling to the old way. You tell yourself, “I just want to stay personal. Hands-on. Close to the work.”
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Topics:
sustainably,
handle growth,
powerful, repeatable, and trusted,
plan to grow,
obsession with excellence,
Building systems
No one says it out loud. But almost every business owner feels it. That quiet, restless pressure in your chest when you see your competitors moving. They’re launching new offers. Rolling out campaigns. Posting wins. Signing clients. Opening new locations. And you’re still stuck trying to fix your website or find the time to write one good email.
You smile and say “good for them.” But deep down, it stings. Because a part of you is scared you’re getting left behind.
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Topics:
NEXT 100K Blueprint,
Revenue Clarity,
rewards momentum,
build momentum,
move fast,
adapt fast
No one says this out loud. But nearly every entrepreneur has whispered it to themselves at 2 a.m.:
“What if they find out I don’t have it all together?”
It’s the secret fear that hides behind the polished website, the confident smile, the big goals.
You might look like you’ve got it all figured out but inside, you’re terrified that one wrong move will expose the truth:
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Topics:
From Planning to Profit,
Next100K Growth,
confident smile,
big goals,
clarity and confidence
You know that paralyzing moment at the edge of a big idea?
That tight feeling in your chest… that voice whispering, “What if this doesn’t work?”
That’s the fear of the unknown. And it stops more businesses than failure ever has.
Failure at least gives you data. But the unknown gives you nothing. No clarity, no control, no certainty. So you do what feels safe: nothing.
How the Unknown Keeps You Stuck
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Topics:
NEXT 100K Blueprint,
They grow,
Focus, confidence,
courage to take,
First Steps
You tell yourself you’re in control. You wear “busy” like a badge of honor. You call the shots, approve the campaigns, send the emails, chase the leads, oversee the team…
But if you’re being real with yourself, does it actually feel like control?
Or does it feel like juggling knives while standing on a moving train?
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Topics:
Dream 100 Strategies,
managing chaos,
frantic activity,
NEXT100K Blueprint
This fear is sneaky. Most entrepreneurs won’t even admit they have it, not to their peers, not to their teams, and sometimes not even to themselves. But it’s there.
It sounds like:
“We need to be careful not to grow too fast.”
“Let’s wait until things calm down before we launch that.”
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Topics:
sustainably,
handle growth,
Predictable,
Controllable,
grow safely