Parthiv Shah
Parthiv Shah is the Founder and President of eLaunchers.com, a locally grown and internationally known digital marketing agency in suburbs of Washington DC. Parthiv is a data scientist, practicing principles of BIG DATA in small business space. Parthiv core competency is market segmentation, list research and data hygiene.
eLaunchers.com helps professional practices, specifically dentists, orthodontists, physicians and attorneys stay in touch and follow up with their patients or clients using proven direct response marketing techniques and marketing automation technologies.
Over 300 dentists, physicians and other clients from 27 states in USA and over 8 other countries have benefited from working with eLaunchers.com.
Parthiv is the author of his International Best Seller book Business Kamasutra, with foreword from Dan Kennedy. which was also re-published as a special edition of Business Kamasutra for Dentists with expert commentary from Dr. Gregory Wych.
Parthiv's upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy. Parthiv is a co-author or contributor to six other books and his work routinely appears in various direct response publications including GKIC magazine and Dan Kennedy letter.
Parthiv is routinely invited to speak as technology expert at direct marketing conferences and small group mastermind sessions.
Parthiv's professional passion is fail safe follow up. Parthiv is the publisher of the Internal Marketing Machine for dentists and orthodontists that facilitates patient education and long term nurture so a dentist can stay in touch with current, past and prospective patients and deliver the right message to the right patient at the right time using email, print and telephone. Internal Marketing Machine is home to over 400 emails, over 60 printed publications and over three dozen web assets all controlled by a data intelligence process that is connected to over a dozen dental practice management systems like Dentrix and Eagle Soft. The patient education content is professionally written by high profile direct response copy writers, clinically curated by successful Dentists and Orthodontists and field tested in the market to have proven track record of success. Principles of Internal Marketing Machine and Fail Safe Follow Up Protocol are taught by several dental practice growth coaches and consultants.
Parthiv's personal passion is to help young students fall in love with direct response marketing and acquire hard skills in internet marketing literacy while going through high school and college. Parthiv's learn to earn internship program has taken in over 57 students since 2009. ALL 57 students are either gainfully employed in their chosen field of studies or are still in college, learning what they love to learn. The learn to earn internship framework has also been offered as a returnship for stay at home moms and returning war veterans who want to re-enter the American workforce. Over fifteen stay at home moms and US Military veterans have benefited from this program. Parthiv has contributed over $250,000 in paid internship stipends and intern wages not counting the thousands of hours priceless hours spent by himself and eLaunchers staff who take the young students under their wings and make them marketable.
Internship at eLaunchers only starts, it never ends. If any of Parthiv's intern fails to get a job, Parthiv will take them back and re-train them.
eLaunchers.com was named Small Business of The Year in 2016 and Parthiv was inducted in GKIC direct response hall of fame in 2017.
While Parthiv got his MBA in 1994, he has been a life long student of direct response marketing, marketing automation principles, database marketing, data intelligence and technologies that facilitate marketing. Parthiv has a desire to some day join a doctoral program and do a desertion paper on the subject of pixel estate. Parthiv believes that the internet is a SPACE that is as real as REAL ESTATE, and that makes every business owner who has any presence on the internet a pixel estate investor. Like real estate, your pixel estate has your campus with specific PLACE for every pixel structure. Your pixel estate is blueprinted by systems architects, your pixel assets are built by skilled developers. A very special place called home page is the gateway to your campus on pixel estate. This theorizes that every business with even the most modest presence on the web a pixel estate investor. Modern history has shown that companies who have higher investment in their pixel estate portfolio compared to their real estate portfolio have out performed their rivals by land slide. Parthiv is working with his guide Dr. Stephen Roulac on developing an algorithm and comparison model that will help business owners decide what their pixel estate portfolio could be. Parthiv believes that your pixel estate portfolio is part of a comprehensive marketing portfolio that is made of pixel estate, paper estate, people estate and data estate.
Parthiv's origins in to direct marketing come from his direct mail background. Parthiv has worked for over 10000 direct mail marketing projects and mailed over a billion (with a B), over a billion pieces of direct mail.
Parthiv is a GKIC Certified Magnetic Marketing Advisor (2010), Infusionsoft Certified Partner (2011), Digital Marketer Certified Partner (2014), Click Funnels Certified Partner (2015) and Hubspot Certified Partner (2017). In addition, Parthiv is trained on Salesforce.com, ZOHO, Microsoft Dynamics and six other cloud based and desktop CRM systems.
While the company was born in 2002, Parthiv only began working with Dentists and orthodontists since 2010.
Parthiv is a veteran from Indian Air Force, member of Lions Club, a Leadership Montgomery Core Program graduate (class of 2016) and a proud dad of an Eagle Scout.
Parthiv lives with his wife Dipali Shah and his parents in Maryland. Their son Rahul Shah is a student at Rochester Institute of Technology and a recipient of prestigious Presidential Scholarship at RIT. Rahul is studying for a Bachelors degree in Human Centered Technology with concentration in Learning Systems and Accessibility with emersion in American Sign Language. Upon graduation, Rahul wants to contribute his talents to the field of distance learning and computer assisted learning for hearing impaired students.
Let me tell you something most dentists do not realize, even after decades in practice: You already have a gold mine inside your office… and most of it has nothing to do with new patients.
I know that goes against everything dentistry has been teaching for the last 30 years. Dentists are told the answer to growth is always “more”: more marketing, more ads, more leads, more bodies in the chair.
But after working with hundreds of practices across the country, I can tell you the truth with absolute certainty: Your real breakthrough isn’t “out there.” It’s already inside the practice you’ve built.
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Topics:
Predictable growth,
gladly invest,
Gold Mine,
predictable groups,
chasing strangers,
Sitting Quietly Inside,
your leads,
complete framework
You’re working harder than ever. Your schedule is full. Your operatories stay busy all day. And yet, at the end of the month, the numbers don’t reflect the effort. If this feels familiar, you’re not alone. And it’s not your fault.
In fact, what you’re experiencing is exactly what I describe inside my new book,
The Dental Growth Machine
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Topics:
profitable,
economics of dentistry,
hard work and discipline,
full strategy,
The Dental Growth Machine
Writing a book is one of the smartest things you can do for your business.
It gives your ideas structure. It builds trust. It positions you as the authority people want to learn from.
But here’s the part most people miss.
The book is not the finish line. It’s the starting gun.
Your book isn’t the product. Your message is. And if that message doesn’t move, it dies.
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Topics:
Follow-Up Sequence,
outreach strategy,
ideas structure,
authority people,
Email Campaign,
lead-generating machine,
direct response system,
Referral System
If you’ve ever caught yourself saying the same thing to different people all week long, you already know the feeling. You sit down with a new client, a prospect, or a referral, and halfway through the talk, it hits you. You’ve said this before. Maybe a hundred times before.
You give the same explanation. You tell the same story. You walk them through the same advice. It’s good. It’s helpful. But by the end of the day, you’ve repeated yourself until your throat is dry.
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Topics:
repeating yourself,
core message,
Accountant Stopped Pitching,
conversational,
Conversation to Thousands
Referrals are every professional’s dream. They arrive ready to buy, already confident, already convinced. They don’t ask if you’re good. Someone they trust already told them you are.
The problem is, most people don’t know how to create referrals on purpose. They wait and hope. They do good work and cross their fingers that someone will mention them at the right time.
But real referrals aren’t built on hope. They’re built on something people can pass along. And nothing travels faster or lasts longer than a good book. That’s the quiet power of a Direct Response Book. It doesn’t just help you sell. It helps other people sell you.
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Topics:
Direct Response Book,
Build Referrals,
feels generous,
builds authority,
travels farther,
curiosity
Authority takes time to build… That’s what most people believe.
They think they need ten years of public speaking, endless social media posts, and a few lucky breaks before they’ll be seen as the go-to expert in their field.
But here’s the truth I’ve watched play out again and again.
Authority doesn’t come from time. It comes from how you share what you know.
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Topics:
social media post,
Direct Response Book,
Clearly. Honestly,
reflection prompts,
Authority Shortcut,
public speaking
You want more sales, but you don’t want to spend every waking hour chasing them.
Selling can wear you down. You spend your days explaining what you do, repeating the same answers, handling the same objections, and wondering why some people still don’t get it. At the end of the week, you’ve talked yourself hoarse, and your best ideas have been scattered across a hundred conversations that no one remembers.
A smarter way exists.
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Topics:
growing a business,
Direct Response Book,
sales conversation,
real stories,
build authority,
consultant, coach
Every business aspires to grow, but scaling too quickly or too slowly can create major risks. Whether launching a startup or expanding an established brand, strategic growth management is essential. Balancing ambition with structure ensures sustainable progress, operational stability, and long-term success while minimizing the pitfalls that often accompany rapid or uneven expansion.
The Takeaways
- Early-stage: Focus on clarity, lean operations, and customer validation.
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Topics:
improve efficiency,
Smart Growth Strategies,
team structure,
businesses grow quickly,
Startup to Scale,
process automation,
leadership development
One of the biggest mistakes professionals make is thinking they need to reinvent themselves every time they talk to a new audience. They change their tone, rewrite their website, or create brand-new materials from scratch. It’s exhausting.
The truth is, you don’t need to start over every time. You just need to speak the same truth in a way that fits the listener.
That’s what a Main Book Franchise does.
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Topics:
new opportunities,
financial advisor,
start absorbing,
referral partners,
flagship idea,
powerful message
You’ve spent years building a career, earning trust, and creating results. You’ve helped people. You’ve learned lessons the hard way. You’ve developed systems that work and ideas that make a difference.
But how much of what you’ve learned will live on?
And just as important, how much of it could be working for you right now?
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Topics:
Building Trust,
Shock and Awe Book,
Direct Response Book,
signature approach,
legacy grows,
trusted guide
