Blog

Parthiv Shah

Picture of
Parthiv Shah is the Founder and President of eLaunchers.com, a locally grown and internationally known digital marketing agency in suburbs of Washington DC. Parthiv is a data scientist, practicing principles of BIG DATA in small business space. Parthiv core competency is market segmentation, list research and data hygiene. eLaunchers.com helps professional practices, specifically dentists, orthodontists, physicians and attorneys stay in touch and follow up with their patients or clients using proven direct response marketing techniques and marketing automation technologies. Over 300 dentists, physicians and other clients from 27 states in USA and over 8 other countries have benefited from working with eLaunchers.com. Parthiv is the author of his International Best Seller book Business Kamasutra, with foreword from Dan Kennedy. which was also re-published as a special edition of Business Kamasutra for Dentists with expert commentary from Dr. Gregory Wych. Parthiv's upcoming book 'Copy That Sells' is co-authored with marketing legend Dan Kennedy. Parthiv is a co-author or contributor to six other books and his work routinely appears in various direct response publications including GKIC magazine and Dan Kennedy letter. Parthiv is routinely invited to speak as technology expert at direct marketing conferences and small group mastermind sessions. Parthiv's professional passion is fail safe follow up. Parthiv is the publisher of the Internal Marketing Machine for dentists and orthodontists that facilitates patient education and long term nurture so a dentist can stay in touch with current, past and prospective patients and deliver the right message to the right patient at the right time using email, print and telephone. Internal Marketing Machine is home to over 400 emails, over 60 printed publications and over three dozen web assets all controlled by a data intelligence process that is connected to over a dozen dental practice management systems like Dentrix and Eagle Soft. The patient education content is professionally written by high profile direct response copy writers, clinically curated by successful Dentists and Orthodontists and field tested in the market to have proven track record of success. Principles of Internal Marketing Machine and Fail Safe Follow Up Protocol are taught by several dental practice growth coaches and consultants. Parthiv's personal passion is to help young students fall in love with direct response marketing and acquire hard skills in internet marketing literacy while going through high school and college. Parthiv's learn to earn internship program has taken in over 57 students since 2009. ALL 57 students are either gainfully employed in their chosen field of studies or are still in college, learning what they love to learn. The learn to earn internship framework has also been offered as a returnship for stay at home moms and returning war veterans who want to re-enter the American workforce. Over fifteen stay at home moms and US Military veterans have benefited from this program. Parthiv has contributed over $250,000 in paid internship stipends and intern wages not counting the thousands of hours priceless hours spent by himself and eLaunchers staff who take the young students under their wings and make them marketable. Internship at eLaunchers only starts, it never ends. If any of Parthiv's intern fails to get a job, Parthiv will take them back and re-train them. eLaunchers.com was named Small Business of The Year in 2016 and Parthiv was inducted in GKIC direct response hall of fame in 2017. While Parthiv got his MBA in 1994, he has been a life long student of direct response marketing, marketing automation principles, database marketing, data intelligence and technologies that facilitate marketing. Parthiv has a desire to some day join a doctoral program and do a desertion paper on the subject of pixel estate. Parthiv believes that the internet is a SPACE that is as real as REAL ESTATE, and that makes every business owner who has any presence on the internet a pixel estate investor. Like real estate, your pixel estate has your campus with specific PLACE for every pixel structure. Your pixel estate is blueprinted by systems architects, your pixel assets are built by skilled developers. A very special place called home page is the gateway to your campus on pixel estate. This theorizes that every business with even the most modest presence on the web a pixel estate investor. Modern history has shown that companies who have higher investment in their pixel estate portfolio compared to their real estate portfolio have out performed their rivals by land slide. Parthiv is working with his guide Dr. Stephen Roulac on developing an algorithm and comparison model that will help business owners decide what their pixel estate portfolio could be. Parthiv believes that your pixel estate portfolio is part of a comprehensive marketing portfolio that is made of pixel estate, paper estate, people estate and data estate. Parthiv's origins in to direct marketing come from his direct mail background. Parthiv has worked for over 10000 direct mail marketing projects and mailed over a billion (with a B), over a billion pieces of direct mail. Parthiv is a GKIC Certified Magnetic Marketing Advisor (2010), Infusionsoft Certified Partner (2011), Digital Marketer Certified Partner (2014), Click Funnels Certified Partner (2015) and Hubspot Certified Partner (2017). In addition, Parthiv is trained on Salesforce.com, ZOHO, Microsoft Dynamics and six other cloud based and desktop CRM systems. While the company was born in 2002, Parthiv only began working with Dentists and orthodontists since 2010. Parthiv is a veteran from Indian Air Force, member of Lions Club, a Leadership Montgomery Core Program graduate (class of 2016) and a proud dad of an Eagle Scout. Parthiv lives with his wife Dipali Shah and his parents in Maryland. Their son Rahul Shah is a student at Rochester Institute of Technology and a recipient of prestigious Presidential Scholarship at RIT. Rahul is studying for a Bachelors degree in Human Centered Technology with concentration in Learning Systems and Accessibility with emersion in American Sign Language. Upon graduation, Rahul wants to contribute his talents to the field of distance learning and computer assisted learning for hearing impaired students.
Find me on:

Recent Posts

Start 2026 Strong The Summit Every Growth-Minded Dentist Should Attend

Posted by Parthiv Shah on Jan 7, 2026 8:30:00 AM

Every January, dentists across the country make the same promises:

“This year will be better.”
“This year I’ll grow.”
“This year I’ll fix the systems.”
“This year I’ll focus on profitability.”
“This year I’ll prepare for my exit.”

Read More

Topics: elite-performing practices, practice with intention, Growth is engineered, Buyers, Multiples, Valuation, Marketing clarity, stronger mindset

Why Friday, January 9th, 2026, Might Be the Most Important Day of Your Year

Posted by Parthiv Shah on Jan 5, 2026 8:29:59 AM

If you’re anything like me, the first week of January feels like standing at the edge of possibility. The calendar resets. The pressure resets. The opportunity resets.

And this year, I’m starting 2026 with something I’ve never done before, something I am truly excited to share with you.

In just a few days, we’re hosting our first Dental Growth & Exit Summit of the year, and I can say this without hesitation:

Read More

Topics: powerhouse academic, exit strategy, EDRA Publishing, influential books, stronger practices, practice leadership

How Small Businesses Can Use Digital Tools to Grow and Succeed

Posted by Parthiv Shah on Dec 30, 2025 10:16:57 AM

 

Small business owners often hit roadblocks when building websites or launching online stores. Issues like confusing e-commerce tools and website accessibility can quickly overwhelm small teams. Without the right digital tools, these challenges slow growth and make online success feel out of reach. Overcoming these barriers is crucial for any small business wanting to thrive online.

Quick Summary: Essential Digital Tools for Small Business Growth

Read More

Topics: Grow and Succeed, Essential Digital Tools, Secure Digital Presence, Small Business Growth, Business Data, Essential Business Software

The Next 12 Months Could Change Everything, If You Take the First Step Today

Posted by Parthiv Shah on Dec 29, 2025 8:30:00 AM

As we get ready to close out another year, I want to speak directly to the dentist who feels like they’ve been carrying the weight of the entire practice on their shoulders.

Maybe that’s you. Maybe you’ve built a great reputation, you care deeply about your patients, you’ve invested in technology, you’ve trained your team, and you’ve done everything you were taught to do…but somehow the numbers still don’t match the effort.

You’re working harder than ever, but you’re not keeping more. Your schedule is full, but your margins are thin. Your days are busy, but your growth has flatlined.

Read More

Topics: great reputation, Mini Book, practice economics, high-value case, speak directly, gross revenue

Why Small Practices Can Grow Faster Than Big Ones (If They Use the Right System)

Posted by Parthiv Shah on Dec 22, 2025 8:30:00 AM

One of the most common questions I hear, especially from dentists running lean, single-doctor practices, sounds like this:

“Parthiv… can this really work for a small practice?
I don’t have a huge team.
I don’t have extra operatory space.
I’m not doing millions a year.
Be honest, is this system actually for me?”

Read More

Topics: grow the fastest, right patient education, Small Practices, staggering amounts, Preview Mini Book, larger competitors

The System That Sells for You: Why Automation Is the New Superpower of Growing Dental Practices

Posted by Parthiv Shah on Dec 17, 2025 8:30:00 AM

Let me share something every high-performing dental practice eventually discovers:

The fortune is not in the diagnosis. The fortune is in the follow-up.

Most dentists don’t lose opportunities because they lack skill. Most don’t lose opportunities because they priced something wrong. Most don’t even lose opportunities because patients weren’t interested.

They lose opportunities because no dentist, no matter how committed, how organized, or how hardworking, can follow up with every lead, every patient, every inquiry, every overdue recall, and every open treatment plan… consistently.

Read More

Topics: Exponential Growth, Growing Dental Practices, New Superpower, high-value treatment, marketing hacks

The Secret to Higher Case Acceptance: Sell the Treatment Before the Patient Walks Through the Door

Posted by Parthiv Shah on Dec 15, 2025 8:29:59 AM

One of the most common frustrations I hear from dentists is this:

“Parthiv, I’m presenting treatment… but my patients still hesitate. They need it. They want it. They know their situation is getting worse. But they don’t say yes.”

It’s one of the most painful parts of running a dental practice, doing the exam, building the relationship, explaining the diagnosis…only to hear the patient say:

“I need to think about it.” Or “I’ll call you next week.”

Read More

Topics: Shock & Awe Package, Dental Growth Machine, Higher Case Acceptance, presenting treatment

Why Your Website Isn’t Working (And What the Top-Growing Practices Are Doing Instead)

Posted by Parthiv Shah on Dec 10, 2025 8:30:00 AM

One of the first questions dentists ask me when we start working together is:

“Parthiv, do I need a new website?”

And my answer is always the same:

“Not if you just want another online brochure. But if you want a digital sales engine… yes.”

Read More

Topics: high-value patients, lead qualifier, Growing Practices, high-value dentistry, automated conversation

Why Most Dental Marketing Fails Before It Even Begins (And How to Fix It for Good)

Posted by Parthiv Shah on Dec 8, 2025 8:30:00 AM

If you’ve ever run a marketing campaign that didn’t produce the results you hoped for, you’re not alone.

Dentists tell me all the time:

“Parthiv, I tried Facebook ads.”
“I hired an SEO company.”
“I boosted my Google presence.”
“I sent out a mailer.”

Read More

Topics: Predictable growth, Dental Marketing, direct response, impressive graphics, believe success, Biggest Blind Spot, better technology

Your Hidden Gold Mine: The Untapped Revenue Sitting Quietly Inside Your Patient Database

Posted by Parthiv Shah on Dec 3, 2025 8:30:00 AM

Let me tell you something most dentists do not realize, even after decades in practice: You already have a gold mine inside your office… and most of it has nothing to do with new patients.

I know that goes against everything dentistry has been teaching for the last 30 years. Dentists are told the answer to growth is always “more”: more marketing, more ads, more leads, more bodies in the chair.

But after working with hundreds of practices across the country, I can tell you the truth with absolute certainty: Your real breakthrough isn’t “out there.” It’s already inside the practice you’ve built.

Read More

Topics: Predictable growth, gladly invest, Gold Mine, predictable groups, chasing strangers, Sitting Quietly Inside, your leads, complete framework

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

Subscribe to Email Updates

Recent Posts

Posts by Topic

see all

platinum-horizontal-white