When to hire a marketing agency

Posted by eLaunchers on Dec 3, 2020 8:00:00 AM


It is not easy being a business owner - you have to oversee every part of the operations, manage your employees and clients, and make decisions that can have major consequences. It is understandable that  you clearly  don't have time to micromanage your marketing output. Even worse, it can be daunting being the only one in your business' marketing department. No second opinion. No team support. You need help! Here are some indicators that your business needs a marketing agency.

First, you dread marketing! Some people are absolutely awesome at what they do - and that might not include marketing. Its ok! You dont have to be a know-it-all! Hiring a marketing agency is the choice for you if you are not a fan of writing tons of copy, finding images, or spending hours trying to come up with a full email marketing strategy - just let the professional do it for you.

You need more time to run your business. Hiring a marketing specialist is definitely helpful to free your schedule. You can devote your time in acquiring more clients, improving your production process, or improving your business practices. You can also devote your time to self-improvement, take classes, or just having some extra free time for you and your family - the possibilities are endless.

Your current marketing campaign exhausted itself. It is natural that marketing strategies expire. There is a limited amount of time that some content can be used. Often, to create something new, you will need to get a second opinion - hiring a marketing professional is one of the best ways to receive honest feedback about your marketing techniques and even revitalizing your campaign.

Hiring a marketing agency is more convenient than hiring a dedicated marketing employee. It offers flexibility in what you need right now. You might need some more content written for your email campaign. Maybe you need an extra pair of hands for a new promotion for a couple months. Maybe you need to create a new website. With an agency, youll get a team of specialists that can help you with a variety of marketing needs - when you need it. 

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Topics: Business Growth, time management, Marketing education

 parthiv shah


Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.




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