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Let’s be honest—nobody likes being “sold.”

Your patients don’t want a lecture.

They don’t want a hard pitch.

They don’t want to hear a bunch of “trust me, I’m the doctor” statements.

And yet—you still need them to say yes.

Yes to implants.

Yes to life-changing treatment.

Yes to investing in themselves instead of “thinking about it.”

Topics: handle objections effectively, Case Acceptance, The Smile Book, confidence, Effortlessly

You know the scenario.

A patient comes in with missing or failing teeth. You explain why dental implants are the best, most life-changing solution. They nod along. Maybe even seem interested.

Then—suddenly—the excuses start rolling in.

• "I need to think about it."
• "It’s too expensive."
• "Can’t I just get a bridge or denture?"
• "I’m too old for implants."
• "It sounds painful."
• "What if my body rejects it?"
• "I don’t have time."

Sound familiar?

Topics: Case Acceptance, before-and-after smiles, More revenue, proactively, consequences

You do everything right.

• You educate the patient.
• You explain the benefits of implants.
• You show them how implants are the best solution for missing teeth.

Then you get to the price…

And suddenly—everything falls apart.

• They hesitate.
• They say they need to think about it.
• They tell you they’ll check their finances.
• Or worse—they disappear completely.

Topics: benefits of implants, selling implants, facial structure, Rising costs, Healing time, exact strategies, educate the patient

Every day, patients walk into your office needing dental implants.

They listen as you explain the benefits. They ask questions. They even seem interested.

But then, just as you think they’re ready to commit, they say:

"I’ll think about it."

And then… nothing.

They leave your office and never return.

Topics: builds trust, convinced themselves, finances first, Patient Stories, Scientific Facts, financial decisions, deteriorating, Visual Proof

You’ve been here before.

You just finished explaining a life-changing dental procedure to a patient. They smiled, nodded, asked a few questions, maybe even showed real interest.

Then, when it’s time to schedule the treatment, they hit you with it:

"I’ll think about it."

And just like that—they’re gone.

Maybe they’ll come back.

Topics: Case Acceptance, Secret Weapon, cheaper alternatives, Harsh Reality, High-Performing Dentists

Let’s get one thing straight—patients don’t take action because you gave them a logical explanation.

You can talk all day about:

• Bone loss
• Long-term savings
• The benefits of implants over dentures

And still, the patient won’t budge.

Why?

Topics: convincing, implant stability, logical explanation, Combine Fear & Hope, conversations, osseointegration, implant cases effortlessly

You’re already spending thousands—maybe tens of thousands—on marketing.

You’re paying for SEO, running ads, sending mailers, investing in social media… all in an effort to get more new patients through the door.

So why are your efforts not paying off the way they should?

Because You’re ignoring the easiest, most profitable source of revenue in your practice.

It’s not the people who haven’t called your office yet.
It’s not the strangers seeing your Facebook ads.
It’s not the leads your front desk is chasing down.

Topics: emotional language, compensating, High-Value Cases, Case Acceptance, Chairside Marketing, osseointegration, bone resorption

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Dear Friend,

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Topics: Blueprint and Marketing Planning, Engagement Strategies, Digging for Diamonds, untapped opportunities, competition and secure, life-changing event, Dental Master Class

Exclusive Content for Dental Professionals….

Dear Friend,

Mark your calendar for January 30th, from 9 AM to 1 PM Eastern Time. We’re hosting an exclusive live online Master Class that brings together some of the brightest minds in dental practice growth and transition. Leading the session is Greg Auerbach—the Dental Practice Transition Specialist whose expertise has helped countless dentists navigate the complexities of practice transitions with ease and confidence.

Greg Auerbach is a a veteran in the dental industry, with a deep understanding of what it takes to appraise, negotiate, and structure deals that benefit both sellers and buyers. With years of hands-on experience, Greg has perfected the art of ensuring that dental practice transitions are not only smooth but also highly profitable. Whether you’re planning to sell, merge, or transition your practice, Greg’s insights provide a clear and actionable roadmap to achieve your goals.

Topics: Seal the Deal, dental practice growth, Structuring Deals, exclusive bonuses, profitable, long-term goals

Exclusive Content for Dental Professionals….

Dear Friend,

Imagine stepping into your dental practice with a clear, actionable plan that not only attracts more patients but also maximizes your profitability. Picture having a suite of powerful marketing tools at your disposal, enabling you to seamlessly grow your practice and dominate your local market. Sounds like a dream? It doesn’t have to be. This vision can become your reality, and attending our Dental Master Class is the key to unlocking it.

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Topics: Dental Growth Toolkit, Digging for Diamonds, untapped opportunities, potential opportunity, expert strategies, comprehensive guide, identifying leads