eLaunchers Blog

Sometimes, there is just not enough money to do EVERYTHING you would like to do.

Topics: marketing workflow automation, Databox Dashboard, eLuanchers Marketing Department In A Box, authority marketing

No one likes to lose money. Yet, we ALL lose money every day. We count money we make, we count money we spend, we count money we owe, we count money owed to us, we count money we pay taxes on, we count money we save... but we fail to count money that we do not make. The whole concept of fortune not made can be devastating to a small business that is struggling to survive and it can slow down the growth of a thriving business. There is no accounting system for lost data, lost money and fortune not made.

Topics: marketing automation, marketing for dentists, Databox Dashboard, eLuanchers Marketing Department In A Box

Thanksgiving holiday weekend is an excellent time to review 2018 business plan and begin preparation of a game plan for 2019.

Topics: Implementation, Infusionsoft, eLuanchers Marketing Department In A Box, Elite Forum, Business Plan

In order to capture and convert a steady stream of leads, manage the journey of a prospect before their first transaction, and to build out of a life long relationship, you need a system. A system that is made up of rituals, rhythm, and technology that manages your ritual and rhythm.

Topics: digital marketer, Infusionsoft, inbound marketing, eLuanchers Marketing Department In A Box

Litening to Rusty Shelton from Advantage was enlightening. While most of things he discussed in authority marketing and content marketing is considered common sense to savvy digital marketers and hubspot users, his take on exactly how to develop your content strategy and the mechanics of messaging was very interesting. 

Topics: inbound marketing, authority marketing

In order to grow your business, you are going to need three things. These three things can only be successful when applied together. You cannot have one on its own and expect to grow and be successful. If anything, you are losing money, time, and effort to get that one part up without the others. After you have these three things, you will acquire growth that is triggered by your efforts and managed by your diligence. You do not need anything else other than all three. Here are the three things:

Topics: lead generation, No BS, Databox Dashboard, eLuanchers Marketing Department In A Box

We believe that marketing is made up of five core elements. Arts, Language, Time, Data and Money. 

Topics: Magnetic Marketing, eLuanchers Marketing Department In A Box

 

Topics: data science, inbound marketing, Magnetic Marketing, No BS, Databox Dashboard

I was invited to be a guest of Dr. Greg Wych at a dental event where Dan Kennedy was speaking. Dan spoke for about 4 hours, break and another 2 hours. These are my notes from the event. I also re-examined the handout packet and resynthesized my notes to make sure I did not miss anything. There are two parts to this map. On the right you will find assets on the subject of: FOUND MONEY!: How to plug holes in the money bucket with internal marketing. On the left you will find assets on the subject of PATIENT MULTIFICATION: How to grow the practice and meet new patient needs from within, with internal marketing.

Topics: Dan Kennedy, Internal Marketing Machine, Magnetic Marketing, mindmap, marketing for dentists

This mindmap has my notes from June 2018, Cleveland, Dan Kennedy private event called 'Marketing to Affluent'. A bonus event on 'Price stratgy 2.0' was on Day 3. I have notes on Price Strategy on this map also. Click here to view the Mind Map.

 

 

 

Topics: Dan Kennedy, mindmap, Marketing to affluent