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“I’ll Think About It” – The Five Words That Are Costing You Millions in Lost Revenue

Posted by Parthiv Shah on Feb 10, 2025 8:00:00 AM

Parthiv Shah

You’ve been here before.

You just finished explaining a life-changing dental procedure to a patient. They smiled, nodded, asked a few questions, maybe even showed real interest.

Then, when it’s time to schedule the treatment, they hit you with it:

"I’ll think about it."

And just like that—they’re gone.

Maybe they’ll come back.

Maybe they’ll Google “cheaper alternatives.”
Maybe they’ll just keep putting it off until they’re in real pain—at which point, they’ll walk into another dentist’s office and hand them the money instead.

If you’re hearing this phrase regularly, here’s the harsh truth:

You don’t have a patient problem—you have a conversion problem.

And it’s bleeding you dry.

The Harsh Reality of Case Acceptance (That No One Wants to Admit)

  • Patients don’t reject treatment because they can’t afford it. (They just spent $4,000 on a vacation.)
  • They don’t walk away because they “need to think.” (They made a $60,000 car purchase in under an hour.)
  • They’re not hesitating because they “don’t believe in dentistry.” (They trust you—after all, they came to you.)

The real reason patients leave without saying yes is simple:

You didn’t sell them on why they need to do this now.

And before you object to the word “sell” … let’s be honest:

You’re either closing them on getting the treatment they need, or they’re closing you on letting them walk away.

This is why the most successful dentists—the ones consistently closing $10,000, $20,000, even $50,000 cases—don’t rely on “hope” or “great customer service” to convince their patients.

They use tools that guide patients to say yes.

That’s where Phelps Persuasion Flyers and The Smile Book come in.

The Secret Weapon of High-Performing Dentists

If you want more patients to say yes, right there in the chair, before they walk out the door—you need the right tools.

Not fancy words.
Not “thinking about it” for them.
Not offering them a brochure they’ll never read.

The most profitable dentists use effective chair-side marketing to make saying yes feel natural and inevitable. When you use these tools correctly, patients don’t need to “think about it.”

They’ve already made up their minds.

Because in their mind, not getting the treatment is no longer an option.

How Much Are These Five Words Really Costing You?

Let’s do some ugly math.

Say you lose just one $5,000 case per week because a patient “wants to think about it.”

That’s $20,000 per month.

$240,000 per year.

And that’s just one case per week.

If you’re losing two or three cases per week, you’re looking at $500,000 to $1,000,000 or more in lost revenue every year.

How much are you really willing to lose before you decide to fix this?

Fix Your Conversion Problem – Start Closing More Cases Today

If you want to stop losing revenue and start closing more high-value cases before the patient leaves, the answer is simple:

  • Start using the same chairside persuasion tools that top dentists rely on.
  • Eliminate the “I’ll think about it” excuse—once and for all.
  • Put an extra $240,000, $500,000, or even $1 million or more into your practice—without spending a dime more on marketing.

The most successful dentists in the country are already using these tools.

The only question is: Will you?

Schedule an appointment with me, Parthiv Shah, to learn how.

To your success,

Parthiv Shah

Topics: Case Acceptance, Secret Weapon, cheaper alternatives, Harsh Reality, High-Performing Dentists

 parthiv shah

 

Are you one of the 99% of small businesses who are spending money on marketing but unhappy with results & ROI?

I can help you establish controls and measurements so you can know, understand and MEASURE what is working and what is not working in real time. In one hour I will help you identify your KPI (Key Performance Indicators) and connect all your digital marketing assets (website, social media, finance) to a digital dashboard and a mobile app so you can track and measure everything going forward in real time.

 

 

 

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