Every business has hidden leaks—places where customers fall through the cracks, money is left on the table, and growth stalls. The Growth Grader is your bullseye map for pinpointing those weak spots, eliminating revenue loss, and turning a struggling business into a growth machine.
If you don’t know where you’re failing, you’re bleeding money and don’t even realize it.
How It Works
You grade yourself on a scale from 1 to 5 in five critical areas of business growth:
- Acquisition – Getting Attention: How well are you bringing in new leads? Are you attracting qualified prospects who actually need and want your service, or are you just throwing money at ads and hoping something sticks?
- Activation – Converting Leads: How well do you turn potential customers into paying ones? If people inquire but don’t book, you’ve got a leak here.
- Revenue – Pitch & Close: Are you maximizing the value of every customer? Are you upselling, cross-selling, and ensuring every interaction increases your bottom line?
- Retention – Keeping Them Coming Back: Are your customers loyal fans or one-and-done transactions? If they disappear after the first sale, your retention is failing.
- Referral – Leveraging Happy Clients: Are customers bringing you new business, or do they forget about you the moment they walk out the door?
Every business is graded. The question is, do you want to know your real score, or are you going to keep playing blind?
Reality Check: The Dentist’s Growth Grader
Let’s say you own a dental practice. Here’s what your Growth Grader might look like:
- Acquisition: 4 – You run Google ads and social media campaigns that bring in steady
- Activation: 3 – You book consultations, but some potential patients never show up or cancel last minute.
- Revenue: 5 – You’re excellent at closing big cases, turning a simple cleaning into a full cosmetic dentistry package.
- Retention: 1 – Patients come in, get work done, and then No system to bring them back. No recall process.
- Referral: 2 – You rarely ask for referrals, and when you do, it’s weak and
Final Score? You’re leaving thousands of dollars on the table every month because retention and referrals are killing your long-term growth.
What Your Score Means For Your Future
A bad score in just one area can cripple your entire business.
- If you’re a 1 in Acquisition, your pipeline is No new patients = no business.
- If you’re a 1 in Activation, you’re generating leads, but watching them slip through your fingers.
- If you’re a 1 in Revenue, you’re undercharging, undervaluing, and sabotaging your growth.
- If you’re a 1 in Retention, you’re constantly chasing new patients instead of nurturing the ones you already have.
- If you’re a 1 in Referral, you’re letting your best marketing channel go to waste. This is not just about numbers—it’s about survival.
Fixing Your Score: A Strategic Attack Plan
- Acquisition Problem? Ramp up marketing, create irresistible offers, and track every lead.
- Activation Problem? Tighten up follow-up sequences, use urgency, and get commitments
- Revenue Problem? Train your team to upsell, cross-sell, and ethically increase case value.
- Retention Problem? Automate follow-ups, send appointment reminders, and reward repeat customers.
- Referral Problem? Build a referral program that incentivizes word-of-mouth marketing.
Weakness is a choice. The Growth Grader helps you eliminate it.
If you don’t know your Growth Grader score, you’re flying blind in a hurricane.
Every month you ignore a low retention score, your patients go to someone else. Every time you don’t ask for a referral, you’re handing new business to your competition. Every time you say, “I don’t need to fix this right now,” you are sabotaging your future growth.
The businesses that use the Growth Grader and ACT on their weaknesses become dominant, unstoppable forces in their market.
Are you going to fix your weaknesses? Or are you going to keep letting money slip away? Your move.
I hope this article was helpful. If you are interested in learning more about our patented GROWTH Strategy System that helps business owners like you develop a business growth strategy that is less likely to fail, please book time with me at www.meetparthiv.com. I would love to work and play with you.
In 20 minutes or less, what three problems can we solve together for your brand?
Lets GROW!
President
eLaunchers.Com