What can you do to QUICKLY recover from an adverse economic
impact on your business?

Parthiv-right

 

top of pyramid

Sell to the prospects that match & mirror the TOP OF YOUR PYRAMID, Your High Value Clients.

What is The TOP of Your Pyramid?

If you look at the last 1000 days or last $1,000,000 in revenues and score your clients based on their Recency of purchase, Frequency of purchase and Momentary value of your relationship, you will know WHO is at the top of your pyramid. Find prospects who match and mirror the top of your pyramid and make a non-trivial effort to approach them with an offer they can't refuse.
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What is the High Value Client Marketing Machine?

What if you sell investments, big-ticket coaching courses, high-dollar professional services, or anything only the rich can afford? At that level, isn’t every ‘possible buyer’ a high value prospect?

Why is relying on the Web as a primary tool to identify and connect with prospects a mistake – even if it produces some results?

What makes the High Value Client Marketing Machine a SUPERIOR PROCESS for engaging with high value prospects?

How does the HVC Program make competition irrelevant?

What makes the High Value Client Marketing Machine so UNIQUE?

What is a High Value customer or client? Isn’t EVERYONE who does business with you ‘high value’?

What is a ‘Prospect Pyramid’ and why does it matter to a business owner or professional who sells an expensive product or service?

Who is the High Value Client Marketing Machine NOT right for?

What is the MESSAGE – MARKET – MEDIA triangle? And what does it have to do with the High Value Client Marketing Machine?

When it comes to High Value Prospects, why does Dan Kennedy think so little of SEO, Social Media, banner ads, and so on?

Who will benefit most from the High Value Client Marketing Machine?

Is the High Value Client Marketing Machine a tool for fast, explosive growth, or for controlled, incremental improvement?

Peter Drucker said, the purpose of marketing is to make selling superfluous. For a big-ticket product or service, how can anything, including the High Value Client Marketing Machine, make selling superfluous?

Kind Words From Master Marketers
A Message From Dan Kennedy

Dan-KennedyIf you sell a high-dollar product or service, of if certain customers or clients are far more valuable to you than others, because they spend more up front, and/or do more business with you over time than others... I suggest you give this a serious look.

Master sales letter copywriter Russell Martino writes the copy for this program, and I review and critique every word. I make
recommendations. And I review and approve final copy after Russell makes any changes I may recommend.

I can’t guarantee success. But I can guarantee connecting with high-value prospects is CRITICAL to your continued success. And, I can guarantee the master minds behind this project, Parthiv Shah and Russell Martino, are well-equipped to deliver on what they say.

The purpose of this document is to answer frequently asked questions about the High Value
Client Marketing Machine, so you can decide if this is right for you.

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