If you are a business owner, there is one concern that rates above all others: the bottom line. This is no exception when moving your business into the online realm. That’s why so many business owners are turning to Wordpress for their online business needs.

Let’s take a look at some of the benefits of using Wordpress:

1.Ease of Use

Wordpress has long been hailed as one of the easiest to use Content Management Systems ever developed. Featuring an intuitive interface, the average user of Wordpress has no need to learn complicated code in order to make routine changes to their website. Writing articles, product reviews, and uploading pictures can there for be accomplished by a member of your staff with minimal training, significantly reducing the need to hire expensive web developers to perform routine maintenance. This saves you money.

2.Expandability

The Wordpress community has developed many extensions and plugins that are free to use, that can accomplish just about any task that you want your website to perform, from file downloading to shopping carts, to full e-commerce solutions. These extensions are largely offered under open source licenses, which means you save money.

3.Blogging

Wordpress was originally designed as a blogging platform, which means that everything you need to operate a successful business blog is already included. This includes Social Media connectivity, which is vitally important in today’s online world.

4.Search Engine Optimization

Search engines love Wordpress sites. Why? The code is very simple and clean, a factor which is included in the search engine ranking algorithms. Since the majority of search users never go past the first page of results, this is vitally important to gain the most visitors to your online business.

5.Scalability

There is no upper limit to the number of pages you can have on your Wordpress site, which means that your site can grow as your business grows, without the need for continual investment in more and more software. The best part is that the number of pages has no effect on the performance of the site, which is good for users.

6.Ease of Workflow

The administrator of a Wordpress site has the ability to assign multiple users to work on the site, and also has the ability to choose exactly what they can and can’t work on. This prevents an untrained person from accidentally making catastrophic changes to the site through ignorance. Do you have a staff member that you want to only update product information? You can restrict their access to just that section. This means that you can assign your staff to work on the site without expanding the range of their already assigned duties.

7.Customizability

With Wordpress, you can customize your site to look exactly how you want it to look, and keep the look consistent on every page, which leads to less confusion for visitors. While you may need to hire a web developer to create a custom template if you’re going for a specific look, these costs are far less than a site built with any other platform.

So, give Wordpress a try for your next website design or upgrade. You will find yourself glad that you did!